Alcatel-Lucent is rolling out the red carpet again and playing host at the sassy “ultra-lounge.” Devs, techies, entrepreneurs and VCs are invited to relax, recharge, drink & grub with ALU’s NG Connect team and ...
AT&T is back and faster than ever with 4G LTE speeds. Stop by to charge your devices and test-drive the Samsung Galaxy Note, an all-in-one experience that simplifies your connectivity needs at SXSW.
Austin Conventio...
Complimentary rides around town! Yeah, we thought that'd get your attention. See a Chevy. Catch A Chevy. At the Convention Center or anywhere downtown 8:30 a.m. to 10:00 p.m. Take a break, and let us do the driving.
Sli...
Phone batteries fade. Laptop batteries wane. Your internal batteries need recharging, too. Come plug in at the NW corner of the Convention Center. Meet up with friends, record an interview, or just hang.
Austin Conventi...
The Gemalto Mobile IDEA/NEXT Lounge is the hub to learn, engage and share in discussions around all aspects of mobility – from the mobile phone to the cloud – and the digital security solutions they necessitate at SX...
How Socially Forward is your Business? Want to find out? Stop by the IBM Future of Social Lounge during SXSW Interactive for a social assessment, see where Social Business is headed, listen in on live Conversations with ...
Visit the Isis Lounge (West Hall) or our Tradeshow Booth (#444) to see the Isis Mobile Wallet in action. Don’t miss our live presentation by cyberillusionist Marco Tempest in the Lounge on March 9th.
Austin Convention...
Today’s consumers expect applications that are optimized for all their devices – including phones and tablets. Visit the Microsoft Lounge to see how to create impressive multiscreen experiences.
Austin Convention Ce...
This year, the PepsiCo Pavilion is going to highlight the intersection of analog and digital. Tune in, take notes and help them make sense of it all!
Austin Convention Center: 1st floor, Palazzo, SW Corner......
5th Year Anniversary Celebration! For the last four years, the Blogger Lounge at SXSW has served as a central hub for celebrating friendship, innovation and collaboration. We are proud to announce that TechSet is once ag...
Samsung will unveil their latest news, cutting-edge products and their stunning, engaging media wall which will highlight everything you need to know about what’s hot at Samsung and SXSW.
Austin Convention Center: 1st...
SXcycles is a complimentary bike share program for Platinum, Gold, Interactive and Film registrants. Tern is providing their "Link D8" bicycles for daily use. Registrants can pick up a bike with helmet, locks a...
Recharge your batteries and your brain in our lounge, and find out about our lounge's Flash Mob Happy Hours by following us on Twitter (@AmericansElect) and via #sxaelounge.
We'll have charging stations, classic board ...
The Beacon: Lounge With a Conscience returns as THE spot for cause-focused people to hang out with the best & brightest non-profit Geekerati. The WiFi will be speedy, the noms & drinks plentiful, the couches comf...
Once again, the fun-filled big top circus that is the Mashery Lounge will be back at SXSW 2012 in March. With great furnishings and flowing refreshments, the Circus Mashimus is a great place to talk API shop with Mashery...
Need to recharge? iPhone or Tablet going dead? Feet hurting? Come relax in the iTriage Power-Up Lounge. Plug in your electronics at the charge stations and grab a healthy snack to refuel! And while you're recharging on t...
The Lift invites you to discover Latin America as a source of technological development and possible investments for the years to come. With a selection of some of the best projects generated in Latin America, this loung...
The Austin - International Tech Summit is co-hosted by SXSW, The Austin Chamber of Commerce and High Beam events. Attendance to this special event is by advance invite only. The Austin - International Tech Summit will fe...
Dedicated to helping young companies grow, the Startup America Partnership is providing a place to meet, collaborate and mingle with iconic entrepreneurs, VCs and other startups this year in the Startup Village. Unique p...
JavaScript is indispensable for even moderate mobile web apps as only scripts enable user interaction and integrate on device capabilities like location, camera, onboard storage or database. But while the SDKs for Google...
Public Media, or at least the public media funding model, has been cited as the future of the journalism industry. As Public Media continues to face funding challenges, there is an ongoing face-off between digital native...
Intermediate
Presenters
Adam Schweigert, Dee Kapila, Jonathan Coffman, Vivian Schiller
Brands today exist in multiple mediums, defined by multiple voices. The media brands inhabit is iterative, with no beginning, no end, and little permanency. In that context, adherence to a big idea and endless repetition...
Advanced
Presenters
Greg Johnson, Marc Shillum, Robin Lanahan, Walter Werzowa
From Apple to Zynga, privacy and security have dominated the headlines this year. Legislators, regulators, investors, the press, and the public are all tuning into these issues.
Get the inside track from ACLU lawyers, ...
Intermediate
Presenters
Elinor Mills, Ki Mae Heussner, Nicole Ozer, Raman Khanna
A resident tweets about a moldy apartment; the apartment company sues her for libel. An employee is fired because of a photo on Facebook. A monkey takes a self portrait on a digital camera accidently left in the forest b...
The Code is a BBC documentary about Professor Marcus du Sautoy's search of a mysterious code that governs our world through numbers, shapes and patterns. It's also a next-generation transmedia treasure hunt aimed at all ...
We've had data visualisation. We've had data journalism. But there's a missing layer that sport has ignored. Only the most passionate of fanatical sporting statisticians can get joy from the data that accompanies the wor...
What creates a successful and rewarding interactive elearning or distance education program? By exploring case studies, this panel examines several distinct approaches in answering this question based on the specific nee...
Intermediate
Presenters
Aaron Pompei, Henry Leitner, Julie Lytle, Michael Chaney, Steve Carson
Women have become the digital mainstream. In the US market, women make up just under half of the online population, but they spend 58 percent of e-commerce dollars. Women are online gamers, shoppers, bloggers, and social...
On the Internet, sharing is a trap. Today's digital cult of the social - which encourages us all to share our ideas, our habits, our friends, even our possessions on the Internet - is an assault on the individual liberty...
Brands today have more consumers at their fingertips than any TV show or magazine could ever offer thanks to an abundance of multi-connected digital platforms. But entertaining those consumers on multiple platforms is ...
Scheduled to take place in Austin in March 2013, the SXSW Visioning Assembly will be a collective dialogue with a large sample of SXSWi participants. Based on the Agora Process, developed by the Icelandic startup and pol...
Startups love the cloud. It's lean, it's agile, it's cost-effective for startups. As cloud services proliferate, it has become possible to run your web and mobile applications using 100% cloud services. This has an added...
Everyone wants a good deal, but offering your company’s products through burgeoning deals platforms such as Groupon, Dealmap and others can erode your margins when not used strategically. Whether you sell shoes, yogurt...
Getting Tech Savvy in rural Texas – a few of the students will join me as we present how we turned a closed, defunct, dirty library into the happening spot on campus - now including a gaming club, open mic night, libra...
Everyone is looking for digital talent these days, from established tech firms, startups, advertising agencies to the biggest corporations. The ever-broadening makeup of the attendees of SXSW is a huge indicator of this....
Beginner
Presenters
Barbara Tejada, Ben Fisher, Jami Hoffman, Lionel Carreon, Winston Binch
"Just be yourself" is great advice -- but it's time to drop that "just," because there's nothing simple about it. Our social existence is rooted in our humanity, but increasingly mediated by machines....
I was tired of terrible first dates. When I decided to try online dating, I wasn’t going to let my profile mugshot and a few lines about me decide my fate. Instead, I did what any enterprising young woman in my positio...
InterContinental Stephen F. Austin Capital Ballroom B
9:30AM -10:30AM
More and more marketers are looking to tap into data to determine a value on a person. Tools like Klout, PeerIndex, and Kred are developing their businesses around your influence. We think there is a crucial data set th...
InterContinental Stephen F. Austin Capital Ballroom A
9:30AM -10:30AM
In 2011, social television hit the mainstream with networks across the board embracing social media in a big way, launching a myriad of products ranging from Facebook brand pages and Twitter handles to second screen expe...
Intermediate
Presenters
Jennifer Kavanagh, Jonathan Carson, Kristin Frank, Michael Cupo, Mike Shields
With an equally unbridled passion for startups and f-bombs, Dave McClure opens The Lean Startup SXSW in his normal fashion: completely uncensored and ready for more.......
When your product is facing serious competition, knowing what unmet need still exists is crucial to planning your next move. But in surveys you find that everyone is reasonably satisfied with all of the key features in y...
Panelists use “ripped-from-the-headlines” business cases to spur debate on the essential truths of corporate reputation and brand management. This session is sponsored by the Council of PR Firms.......
Intermediate
Presenters
Bob Pearson, Gary Stockman, Kathy Cripps, Mark Stouse, Melissa Waggener Zorkin
With ethnic minorities now representing the largest and fastest growing segments of the consumer economy, the very definition of the general market is being challenged. Multi-cultural agency heads such as Translation’s...
Advanced
Presenters
Carl Settles, Kelli Coleman, Leslie Wingo, Sergio Alcocer
Professionals have been offering psychotherapy online since 1995. While the earlier services focused on offering therapy through email, this has changed in recent years. With the popularity of video conferencing, it was ...
Beginner
Presenters
Audrey Jung, Dr John Grohol, Julie Hanks LCSW, Sarah White
In the 19th century, the “penny press” revolutionized journalism by covering news that appealed to the broadest possible public. Today, as media organizations struggle to monetize online coverage and chase tech trend...
Beginner
Presenters
Fiona Morgan, Jessamyn West, Norberto Santana Jr, Ryan Thornburg, Tom Stites
It's common to call the printing press revolutionary. But the printing press did not eliminate handwriting. To this day, we have Moleskine notebooks, Post-It Notes, hipster PDAs. Similarly, the digital revolution will no...
Beginner
Presenters
Frazier Fritz Blaw, Nathan Kreuter, Travis Hartman, William Burdette
With book sales going digital much faster than music sales did, why is the publishing industry growing, and not imploding? How threatened are publishers & labels as content creators start developing audiences directl...
The role of social media has been instrumental in the more recent political and economic development of Colombia, especially overcoming a devastating period of civil strife and violence. What inspired people to protest a...
Your browser is the most important program on your computer and until recently there were no built-in, industrial-strength tools available for debugging web pages. As web apps become more sophisticated, so do the debuggi...
Advanced
Presenters
Brandon Satrom, Garann Means, Joe Stagner, Mike Taylor, Paul Irish
This is a “come as you are” session meant to accommodate mixed levels of experience with minimal need for special equipment or previous experience (read: no mats or yoga clothing required.) Special emphasis is placed...
From the New York Times to Glamour Magazine, a universal question continues to percolate - why are women underrepresented in the tech industry? Explore the role mentorship plays in building a stronger and more inclusive ...
TechStars, is an elite startup accelerator in the world, and by the numbers, it is harder to get in to than any Ivy League school. One of the hurdles in the TechStars guantlet is the live interview. Come and watch the Te...
On 2010, the U.S. Copyright Group quietly targeted tens of thousands BitTorrent users for legal action in federal court in Washington DC. The defendants, who started off as unnamed "John Does", were accused of ...
Come join us at a special AT&T Mobile App Hackathon that will be focused on UI/UX designers and the like. We’ve lined up a special celebrity guest, Chicago Bears 7-time Pro-Bowl LB Lance Briggs, a self-admitted co...
Social media "feed" providers including Rdio, Instagram, Soundcloud, and many more are paired with interactive installation artists to bring their unique feed to life with live SXSW data. #FEED will be made mor...
This workshop will cover the technical details of how to create an accessible HTML DOM structure, tie it to the visible Canvas surface, additional Canvas APIs designed to fill in the accessibility gaps, and how to keep e...
Advanced
Presenters
Charles Pritchard, Cynthia Shelly, David Bolter, Richard Schwerdtfeger
Wanna meet the tech team behind March Madness Digital, Falling Skies, and Anderson Cooper? We’re Turner Broadcasting and we're changing the way you watch TV. Get to know us, pitch our start-up investors, and learn abou...
The folks from the And I Am Not Lying blog (andiamnotlying.com) cock-rock the NPR crowd with the best underground comedy, storytelling and sideshow acts. Hailing from NYC, this special event crams 15 apeloads of fun into...
Storytelling is both the second-oldest art form and a hot "new" form of entertainment — thanks to This American Life, The Moth's podcast and live shows, and tons of shows cropping up around the country, story...
Back in the day, the American anime experience was limited to a couple shows on TV and a small selection at your local comic book shop. Now, anime is a multi-million dollar industry, and traditional entertainment outlets...
Intermediate
Presenters
Craig Crossley, Justin Rojas, Margo Yabs, Mike Laidlaw, Ryo Yamaguchi
“Open source” was once a way to describe software code and a collaborative model for its development. It's now a business model, an education model, and the future of government. It's changing our lives through its p...
Learn different ways to integrate HTML5 into native apps, what tools you can use, and when to build your own. We'll cover achieving high graphics frame rates, touch responsiveness while conserving battery life. Learn th...
If you're at a small organization, you might have more great ideas and willingness to serve your community than you do time, money, or help. Lots of small organizations in your shoes--associations, societies, coalitions,...
The prevalence of location-based services has been rising over the past few years, but they have yet to venture into the place where people spend 80% of their lives: inside buildings. Startups and large corporations alik...
Intermediate
Presenters
Ankit Agarwal, Ants Maran, Chris Broadfoot, Josh Marti, Nick Such
There’s definitely something going on with all of this cloud talk, but what does it mean for you? If you’re involved with a gaming, entertainment or digital company, it could mean the difference of getting your produ...
Interfaces and devices are providing more and more power and functionality to people, and in many cases this additional power is accompanied by increasing complexity. Although people have more experience and are more sop...
If ever Geekdom was in need of a ringleader, Joss Whedon would be a frontrunner for the position. Best known as the creator behind now iconic and cult series Buffy the Vampire Slayer, Angel and Firefly - his arsenal of o...
Healthcare is 18% of US GDP and will be 37% by 2050, if nothing changes. We must reinvent how we deliver healthcare. In the past year, prizes and challenges have come in to vogue in the health sector. Prizes and challeng...
Advanced
Presenters
Aman Bhandari, Cristin Dorgelo, Eileen Bartholomew, Indu Subaiya, Jeffrey Davis
The power of data visualization as a tool for social change can no longer be ignored. Successfully illustrating vital data can help advocates maximize the impact of sound science in public debate and policy, whether usin...
Every new website that allows users to participate faces the same question: do you require users to use their real names? Facebook has taken a firm position that it will require real names, even at the cost of disappe...
How Much Do You Open Your Kimono? Does "Thought Leadership" Imperil Your Ability to Monetize What You Know?
Does giving away info snacks enable you to sell knowledge meals, or does your blogging and content pr...
The electric car could transform the way we think about transportation and energy. This is a disruptive technology that, if successful, may dramatically reduce dependence on oil, enable greater adoption of renewable ener...
Get together with other ePublishing experts for an hour of brainstorming, idea-building, networking, friend-making and career-enhancement, and learn more about this segment of the industry. As of May 19, 2011, eBooks wer...
With easy access to new technologies, resources, and ideas, more and more startups outside the Valley and the Alley are finding early success in places like Kansas City, Missouri and Des Moines, Iowa.Having assisted or l...
Take the dynamic world of cross-platform gaming and mix it with the knowledge garnered from the former CEO and co-founder of MySpace and you’ve got a behind the scenes look at the ins and outs of the $5.5 billion socia...
A meet up on crafting game technologies for personal and professional enrichment. Led by Khal Shariff, CEO of Project Whitecard and the developer behind Astronaut: Moon, Mars and Beyond, the NASA MMO, Project Moonwalk &...
Appearing at the 2012 SXSW Interactive Festival, IBM is looking for top entrepreneurs to join our Startup Showcase Video Series. We will be in the Startup Village hosting an audience participation session where your ide...
Advanced
Presenters
Claire England, Guy Diedrich, Jani Byrne, Jonathan Libby, Sancia Matthyssen
Get a glimpse at Google’s view of the future. We gathered up the best of Google and are setting up shop on Rainey Street, a few steps from the Austin Convention Center. Visit our Android, Developer, Discovery and Maps ...
InterContinental Stephen F. Austin Capital Ballroom A
11:00AM -12:00PM
The goal of this session is to demystify the “viral video” and demonstrate that there is in fact a science to creating viral hits. In this presentation, I will discuss my experiences producing viral videos that have ...
InterContinental Stephen F. Austin Capital Ballroom B
11:00AM -12:00PM
Today, we have data – lots of it. We can process information – in many ways. We have models to understand our process. With these tools and a dash of creativity, we are discovering surprising patterns of human beh...
HTML5. It's more than paving the cowpaths. It's more than markup. There's a lot of stuff in the spec about databases and communication protocols and blahdiblah backend juju. Some of that stuff is pretty radical. And it w...
All you needed was a place to rest your weary head after a long day of panels and parties. This year it may have taken a bit longer than normal to find that place. How can we help SX, the residents of Austin and business...
Social media have made sharing information with friends and followers easier and quicker, but federal copyright law is struggling to adapt to the challenges presented by these tools. When hot news breaks, how soon can it...
Intermediate
Presenters
Daxton Stewart, Kathleen Olson, Riyad Omar, Victoria Ekstrand
We've gathered the brightest and most opinionated minds from Kotaku, Destructoid, KillScreen and the Verge to discuss emerging topics in video game development. Topics will include: how mobile/tablet could kill consoles,...
Intermediate
Presenters
Jamin Warren, Matt Buchanan, Morgan Webb, N'Gai Croal, Ross Miller
Startup Case Studies' from Etsy & others on building your product including 'insider tips' on agile development, minimum viable product, and continuous deployment. Hosted by Eric Ries.......
Intermediate
Presenters
Ash Maurya, Chad Dickerson, Mary Poppendieck, Tom Poppendieck
Good libraries are community-minded, technologically-aware, devoted to increasing access to information, and interested in preserving the local cultural heritage. Good newspapers aggregate and curate information for thei...
Intermediate
Presenters
Amy Buckland, Char Booth, Michael Porter, Nate Hill
Every leader obsesses about building a star factory, but the sad truth is you'll never keep all your best talent. While they're working for you, worry less about losing them and instead influence their thinking. Turn t...
Meet up with Market Developers in the Austin market that are making companies like Spredfast, Invodo, Bazaarvoice, etc shine. We are the tip of the spear, lets talk about whats working, what's not working and how to stay...
A new addition to SXSW Interactive 2012, Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new me...
A new addition to SXSW Interactive 2012, Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new me...
A new addition to SXSW Interactive 2012, Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new me...
A new addition to SXSW Interactive 2012, Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new me...
A new addition to SXSW Interactive 2012, Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new me...
A new addition to SXSW Interactive 2012, Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new me...
A new addition to SXSW Interactive 2012, Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new me...
A new addition to SXSW Interactive 2012, Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new me...
Panelists use “ripped-from-the-headlines” business cases to spur debate on the essential truths of corporate reputation and brand management. This session is sponsored by the Council of PR Firms.......
Intermediate
Presenters
Bob Pearson, Gary Stockman, Kathy Cripps, Mark Stouse, Melissa Waggener Zorkin
In June 2011, Vivek Wadhwa wrote that we need a black Mark Zuckerberg. But, what about Markia? Is it hard to imagine that the next big thing could come from a Black woman living in an urban environment instead of one of ...
Ask the average American about NFC and they’ll tell you that the New York Giants are the champs. For all the musing the tech community loves to make about NFC, envisioning a future of smart posters and tap payments, th...
Nicole Ozer signs her book ‘Privacy & Free Speech: It’s Good for Business’ at the SXSW book store.
‘Privacy & Free Speech’ analyzes what companies have done right – and wrong- and offers hands on ti...
When building applications many technologists instinctively reach for familiar relational tools. NoSQL databases, rising in popularity, have contrasting performance metrics and engineering costs that depend on a number o...
While donations play a key role in community support and engagement, the writing is on the wall regarding how much government, private and foundation funding will continue to be available to public media. As media that e...
This solo presentation will cover the culture of fear and the consequences of visibility. Acclaimed researcher danah boyd will weave together the predator panic and bullying phenomenon with the socio-political dynamics a...
Services like Facebook and Google+ have ingratiated themselves into our online relationships through our social graphs. The problem is that the methods we use for connecting to each other is so divergent from reality, wh...
No sticky mat necessary, though we'll address sticky situations arising from poor online social media manners and how to heighten our collective consciousness as upright citizens of the social media community through the...
Intermediate
Presenters
Diane Ferraro, Jessica Durivage, Seane Corn, Vikram Gandhi, Waylon Lewis
At UrgentGenius.com, we've spent 2 years gathering examples of ideas that have achieved stand-out by hijacking the news or have created real-time content. For SXSWi we've searched the globe to find real-time topical geni...
Intermediate
Presenters
Bronx Zoo Cobra, Esty Gorman, Grant Hunter, Michael Logan, Remco Marinus
In November of 2009 I gave away all my worldly possessions to a family that lost everything in a fire, and started the first great adventure of my life. Since that time, I've been "homefree" staying in bed &...
It's been 30 years since Edward Tufte convinced designers that the visual display of quantitative information mattered. We illustrate evidence to promote understanding, but our choices to express science have changed. Th...
Each year, thousands of technophiles descend upon Austin, bringing Internet-connected laptops, phones and tablets with them, and most of them think very little about keeping their personal communications secure. Open wir...
This January, 15 million people came out and had their voice heard in opposition to the Stop Online Piracy Act and the Protect IP act. Major technology organizations and startups, such as Mozilla, Wordpress, and Wikipedi...
Thanks largely to digital innovation, being a sports fan has never been so emotionally charged, or fun, as it is today.
Fans no longer just watch. They participate, analyze, critique, deconstruct, fantasize and connec...
Renowned entrepreneur and investor Reid Hoffman and entrepreneur/author Ben Casnocha present a new blueprint for managing your career. You will learn the best practices of some of the most successful start-ups on the pla...
A surprisingly high percentage of entrepreneurs derail their startups because they fall in love with their idea. Emotional attachment to an idea leads to premature scaling and a number of other dangers. But, passion is a...
The Association of PR Professionals in Mexico (ProPR) groups all PR professionals, consultants and agencies. Every year, ProPR conducts and publishes a research on the local industry. This is the first year that a PR2.0,...
A standard, supposedly self-evident fact: small class size is pedagogically superior for all student learning. Poppycock! This presentation will outline our successful strategies for expanding the conventional college c...
Are you a newcomer to the on-site SXSW Interactive community? If so, maybe you are overwhelmed (don't worry, being overwhelmed is a feature not a flaw). But attending the "SXSW Newbie Meet Up" is a great way to...
Familiar with SXSWedu? SXSW extends its support for the art of engagement beyond musicians, actors, and technologists, to include society’s true stars...educators. One of the newest components of the SXSW Family of C...
Bravo’s interactive late-night talk show, “Watch What Happens Live,” is coming to SXSW. Meet the on and off-screen digital mavens, including the show’s host Andy Cohen, Tom Colicchio (“Top Chef” judge), Lisa ...
Intermediate
Presenters
Aimee Viles, Andy Cohen, Dave Serwatka, Lisa Hsia, Tom Colicchio
“Why we are losing the war for talent and how technology can make a difference”
Senior executives widely acknowledge they are in a war for talent, but they are focused on the wrong battlefronts. The success of Dil...
To quote Jay-Z, “I’m not a businessman, I’m a business, Man.” No one connects more deeply with their audiences than rappers. They're fearless marketers -- stirring up trouble, grabbing the mic, commanding attenti...
Kyra Edeker will discuss three concrete communication tools pulled from user research techniques, mindfulness practice and modern psychology that can improve your happiness, your team’s dynamic and your product. Wheth...
Are you using social media the right way in order to grow your brand? By following Dave Kerpen's 18 ways to succeed, your brand can become irresistible in the social media space. Based on his new book "Likeable Soci...
Smiling is more than just the result of happiness – it can actually help create happiness. And creating happiness at work is essential to building a highly successful company.
Ron Gutman, author of one of the most ...
In this talk, musician and web developer Joris Verbogt will tell you how his experiences in a traveling band influence the way he does his other job. How musicians deal with the endless hours on the road, uncertain of a ...
Want to make 2012 the year that you learn how to 3-D print or wield a blow torch? Then roll-up your sleeves and come by the GE Garage to meet our experts, who will teach you how to make manufacturing magic. All fellow SX...
The 2012 SXSW ScreenBurn Arcade is where the latest video game industry announcements, product demos and exciting game tournaments happen. ScreenBurn brings together the different worlds of gaming, including console, PC,...
Learn to open yourself up to sudden, new possibilities – and seize the potential from everything that's right in front of you. You'll learn the rewarding art of creative play, how to surprise yourself and yank your inn...
After being sold a boom-era bill of goods that promised purpose through 9-to-9 editorial employment, my years of responsible labor gradually gave way to workahol abuse and, finally, workaholism. By the time I realized I ...
Featuring Minecraft, COD: MW3 and more! LANFest is appreciating $5 cash, a can food item, or school supplies - where possible will benefit the Bastrop fire victims. Please come out and support this worthy cause with your...
The 2012 SXSW ScreenBurn Arcade sponsored by Alienware is the place to be for the latest gaming announcements, product demos, cosplay competitions and exciting professional gaming tournaments.......
Land a new (or better) job at SXSW. Chat with over 60 hot companies, from startups to established firms. Openings include development, design, engineering, management, marketing and sales. http://TechCareerExpo.com/......
Get together with other accessibility professionals for an hour of brainstorming, idea-buidling, networking, friend-making and career-enhancement. Or, attend this Meet Up to learn more about this segment of the industry ...
Independent game development is stronger than ever and this panel will highlight alternative sources of funding that are not dependent on the traditional publisher funding model. Did you know that the National Endowment ...
Intermediate
Presenters
Cindy Au, Kellee Santiago, Matthew Kozlov, Michael Shirley, Ted Regulski
The Brazilian Dream project is a qualitative and quantitative research - the first to promote a view that explores what the 18-24 year-old youth thinks about Brazil, and what they think they can do to impact the country ...
From trademark and patent infringement claims to sweepstakes compliance, legal matters have started to impact businesses social media use in a meaningful way. But can marketers and PR teams create and launch social medi...
Meet the team that undertook the initiative of opening up one of Harvard College’s most popular undergraduate course, “Justice” with Michael Sandel (justiceharvard.org/). Find out how their focus on social integrat...
I took a platform game published on Win/Mac/iOS and its 100,000 line C++ code-base and turned it into an HTML5 game running on desktop, mobile and even TVs. This talk is the story of how that happened and also gives some...
South-by-Playa! We all know SXSWi is crawling with Burners...let’s get together and see what we look like without all that dust all over us. Even if you’ve never been to the event in the desert, even if you’re just...
Over 25 years ago, Super Mario was the only one who could say he was gaming in the cloud, stomping Goombas, eating mushrooms and occasionally using extraordinary leaping skills to jump from cloud to cloud in search of Pr...
Intermediate
Presenters
Allan Leinwand, Ari Levy, Darryl Eaton, George Miranda, Megan Wohlford
Electronic musician, turntablist and author DJ Spooky (Paul D. Miller) joins Ed Morris (Canary Project), James Slezak (Purpose.com) and Tara DePorte (Human Impacts Institute) in an interactive session to explore how soci...
Intermediate
Presenters
Edward Morris, James Slezak, Paul D Miller (aka DJ Spooky), Tara DePorte
Customers are part of your culture. By inviting them to participate in your campaigns and community, you can speed progress, gain candid market insight, and have some fun. This conversation will share tips about wranglin...
A new movement is gaining momentum in the design world— a movement to expand the applications of high design beyond its elitist client base to solve complex social problems. This panel will engage an array of leaders i...
Intermediate
Presenters
Barbara Brown Wilson, Jess Zimbabwe, John Peterson, Suzi Sosa
The job of a web designer these days includes designing for content that changes, is highly dynamic, and often does not yet exist. Gone are the halcyon days of static, 5 page websites that are just as rigid as a printed ...
Foursquare, Spotify, Zendesk and Smartling share how they leverage today's mega-trends - social, local, mobile, and cloud - to meet the challenges and exploit the opportunities of the New Internet. Users from India to In...
Intermediate
Presenters
Adrian McDermott, Christine Lagorio, Dave Altarescu, Holger Luedorf, Jack Welde
President Obama’s Open Government Directive established a system of transparency, public participation, and collaboration. Federal agencies were required to expand citizen participation, leading to an abundance of dial...
Real-time data can enslave or set you free. It can also make you dumber. The combination of feedback loops and real-time data can cause great shifts in behavior very quickly. The challenge is to align your interests with...
Get together with other education technology experts for an hour of brainstorming, idea-buidling, networking, friend-making and career-enhancement. Or, attend this Meet Up to learn more about this segment of the industry...
Chip Conley is the founder and was the CEO of America's second largest boutique hotel company. Initially, he thought he needed to be superhuman to be successful, but after two dozen years as CEO, he realized that he just...
While many have described the new world of remix culture where “nothing is original,” few have provided practical advice for those of us who find ourselves living and making things in it. Join filmmaker Kirby Ferguso...
The information contained within our smartphones has the potential to influence human memory trends. Extracting a personal, emotional and accurate story from this vast amount of data can provide us with an invaluable ins...
You are turing computable. Yet the three pounds in your head is orders of magnitude more powerful than all the silicon based compute power on earth, draws between 20 and 40 watts, and we have almost no clue how it works....
Working independently. It's fairly common in the tech world, but there are also many, many misconceptions and stereotypes. Josh has been working independently as a developer for the better part of the past fifteen years ...
Working as a freelancer is stressful. It can be unreliable, unpredictable…and downright unnerving. Your taxes are higher, your paychecks are sporadic, and your health insurance will double. So why would you dare walk d...
Libraries, oft loved and honored are under attack from the most unlikely of sources. Book publishers, municipal governments and others seem hell-bent on library destruction, while many wonder if libraries are even releva...
Why are brands constantly pissing us off online? Despite the opportunities for engagement that digital technologies provide, most companies’ customer service-focus has been reactionary. Brands only reach out to their c...
The browser vendors love them! The browser fans and cutting edge designers are producing some really remarkable stuff, but what do HTML5 and CSS3 really mean for you, the pragmatic designer on the street? If you sidle up...
”Matchmaker, matchmaker, make me a match, find me a find, catch me a catch…”,lyrics from Fiddler on the Roof about finding a perfect partner. Wouldn’t it be great if you could have someone to guide you towards w...
Advanced
Presenters
Amy Jackson, Gina Bianchini, Jason Putorti, Whitney Hess
Get together with other gamers for an hour of brainstorming, idea-buidling, networking, friend-making and career-enhancement. Or, attend this Meet Up to learn more about this segment of the industry.......
Imagine an imaging chamber placed around an entire community. What if we could, with permission, record and display nearly every facet of behavior, communication, and social interaction among its members as they live the...
Earlier this year, United Nations special rapporteur Frank La Rue overwhelmingly declared access to the internet as "an indispensable tool for realizing a range of human rights, combating inequality, and acceleratin...
Advanced
Presenters
Christian Sandvig, Ed Lee, Jason Rockwood, Michealene Risley, Nick Szuberla
New York is now the #2 startup hub in the country and rapidly rising; however, single most consistent reason given for NYC’s failure to nurture a culture of innovation is Wall Street: it sucks engineers in, drains them...
Advanced
Presenters
Ben Siscovick, Chris Wiggins, Renee DiResta, Roger Ehrenberg, Zach Sims
Talk by legendary startup guru Steve Blank on today's world of tech entrepreneurship, followed by an opportunity to hear from the authors of upcoming startup books.......
Calling all recent graduates, students, recruiters, teachers and those looking to network… This one is for you! Life after college can be quite the adventure both scary and fun. Meet others who are going through simila...
A new addition to SXSW Interactive 2012, Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new me...
A new addition to SXSW Interactive 2012, Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new me...
A new addition to SXSW Interactive 2012, Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new me...
A new addition to SXSW Interactive 2012, Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new me...
A new addition to SXSW Interactive 2012, Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new me...
A new addition to SXSW Interactive 2012, Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new me...
The credit card industry in America has backed itself into a corner - the rest of the world moved to EMV while the U.S. drug its feet. The US is now the only G20 country not utilizing chip and PIN or contactless payment ...
Intermediate
Presenters
Gordon Beatty, Jack Jania, Ryan Hughes, Toni Merschen
In today’s online social world, most people maintain several different social profiles that span across friends, business networking, online dating and entertainment/lifestyle. One person’s public persona on each of...
Intermediate
Presenters
Amy Parnell, Benjamin Smithee, Elizabeth Sartin, Thomas Marks
Lights, Camera, Log-on. The evolution of social media has provided personalities the opportunity to manage & build their brand online. Celebrities create & share original content with followers & often intera...
Intermediate
Presenters
Kevin Winston, Meghan McCain, Miles Beckett, Nathan Coyle
Most people immediately think of “outsourcing” when you mention technology businesses in India. However, there is a reason that Facebook, Zynga, GroupOn, LinkedIn, and a wave of other Web 2.0 businesses have recentl...
Intermediate
Presenters
Anshuman Bapna, Archana Prasad, Nandu Madhava, Sean Blagsvedt, Sonny Caberwal
This workshop session is taught by Black Founders Startup Ventures. Black Founders Startup Ventures was founded to increase the success of black entrepreneurs in tech through educational workshops and events. What is lit...
Beginner
Presenters
Chris Bennett, Hadiyah Mujhid, Monique Woodard, Nnena Ukuku
InterContinental Stephen F. Austin Capital Ballroom B
12:30PM - 1:30PM
In June 2003, Jørgen Vig Knudstorp presented the results of his internal study to the Board of LEGO. In a devastating report, he told them that 2003 was going to be a terrible year and 2004 was likely to be worse. The...
Internationally-recognized Austin-based game-developer Richard Garriott talks about many of the concepts explored in his documentary film "Man on a Mission." This solo presentation will cover how the commercial...
The rapid proliferation of choices at the readers' fingertips for accessing content has made the editor's job more complicated than ever. Behavioral analytics will uncover when readers want what content, where they are w...
It's official: "content strategy" has become a trendy buzzword phrase that everyone is using to describe everything remotely related to content. SEO content strategy! Social media content strategy! Content mark...
Intermediate
Presenters
Erin Kissane, Joe Gollner, Karen McGrane, Kristina Halvorson, Mark McCormick
You've networked like a politician, found your dream job, and nailed the interview. It's crunch time, and the Evil HR Lady leans back and asks: "Sooo… what kind of salary were you looking for?" Salary negotia...
Do you remember when you cracked open that shoebox full of snapshots in your grandmother's attic and discovered a past generation? Will your grandchildren be able to have the same experience? Will they be able to log in ...
Four years ago, The Solid Verbal was a little-known, low-rent college football podcast started by two guys in different states who had never met. Now, after an incredible journey, hosts Ty Hildenbrandt and Dan Rubenstei...
How did print and online coverage of SOPA impact the public's understanding of this proposed legislation? What outlets were most aggressive in tacking this story? If the blackout had not occurred, would this story have g...
Intermediate
Presenters
Brian Stelter, Jake Bialer, Kim Hart, Stacey Higginbotham
Legendary CEO Jerry Levin and Futurist and Health Investor Esther Dyson are interviewed by StartUp Health Co-founder Steven Krein in a dynamic session to discuss how to transform health and wellness entrepreneurship in A...
Get together with other travel writers and bloggers for an hour of brainstorming, networking and storytelling. Coolest passport stamp smackdown is optional. Travel and tourism industry reps also welcome.......
Soon after its appearance on the font market more than 20 years ago, the Adobe Original Trajan was embraced by Hollywood. Now it seems to grace more movie posters than any other typeface. Its stately and classic characte...
InterContinental Stephen F. Austin Capital Ballroom A
12:30PM - 1:30PM
“Viral.” No word in the interactive marketing lexicon derails strategic thinking quite as effectively. Everyone wants their video to go viral, but the fantasy of millions of people discovering a video for free (witho...
Where people used to just run, now they are now denigrated as heel-strikers or running around barefoot. Serious bikers use algorithms, and hours, to figure out silly things like how high to adjust their seats. The more w...
Few things frustrate designers and the business more than when we know what needs to be built, but it still takes quarters or years for features to be deployed into production. And then during deployment, massive chaos ...
Economic angst has taught us one thing: Size doesn’t matter. The over-riding lesson we are learning worldwide is that a business that gets ahead of the curve is a smart one, not necessarily a big one. The rapid develop...
We can't excuse ourselves from responsibility for the things we create simply because we work as part of a team, or because we have bosses and clients telling us what to do. Behind every web page, process, and product ar...
Everyone's got at least one story in them – whether it's a pitch, a plan, or a tale of love gone horrifically wrong. Join Cyndi Freeman (Moth outreach instructor, storyteller, burlesque performer) and Jeff Simmermon (h...
Transmedia is definitely a buzzword these days, and forward-thinkers from Madison Avenue to Hollywood are trying to get up to speed about what it is and how to get in on the action. Andrea Phillips will talk about her bo...
The very essence of work is changing, as firms transform themselves from traditional hierarchies of product and customer to networks of relationships and capabilities, placing new burdens on accounting and valuation; ver...
Conceived as a user’s manual for DIY organizational design, this talk explores good practices for structuring an organization for creativity and impact, and motivating smart and creative people.The importance of buildi...
Let's face it: life rarely happens exactly as planned. Unforeseen opportunities, setbacks, and other variables can (and often do) wreak havoc on even the best-laid plans. How do you adjust? Improvise! We'll extract the k...
Looking for like-minded, nonprofit professionals like yourself? Then come to the meetup just for nonprofits and meet some new friends over snacks! To have a chance to win one of three Amazon gift cards, drop off your bus...
The Registrants Lounge presented by MOFILM, located on the corner of 4th and Neches right in front of the Austin Convention Center, is the meeting place for SXSW registrants to network and grab a drink.......
Have you been dying to tell the world a story? Are you tired of keynotes talking at you and dying to have other people listen to YOU for a change? Here's your chance! This is partly an optional follow-on from the storyte...
#ChevyTweethouse=Panels and parties celebrating the Social Web and the people creating/evangelizing technologies that define the future. RSVP required.......
It's hard to find a co-founder for your startup. Tell us what you are looking for and we will play the matchmaker. In just an hour, you'll meet a dozen potential co-founders hand-picked for you. Please register ahead of ...
Politically-active, technology-loving comedian Baratunde Thurston will spark a thought-provoking discussion about the role of technology, comedy and satire in transforming the world around us.......
Startup Case Studies' from Airbnb, LivingSocial, HubSpot, & Rally Software on measuring success including lessons learned with pivots, metrics, and growth.......
Intermediate
Presenters
Aaron Batalion, Dharmesh Shah, Joe Zadeh, Thomas Korte, Zach Nies
Play the Battle Hymn of the Republic on dual kazoos, read the best parts of your manifesto, flog your book or flip your unicycle: all you have to do is tweet, retweet and share information about the And I Am Not Lying te...
Little squares made up of various black and white boxes, you’ve seen them on bus shelters, inside of mass transit, or in magazines. You’ve probably wondered “what the hell is this?” That, my friend, is a 2D bar c...
Today, The Basketball Jones is a daily NBA podcast, award-winning blog, and television show. Five years ago, it was a money-losing passion project recorded in a kitchen. The story of what happened in between is partly ab...
Beginner
Presenters
Jason Doyle, JE Skeets, Matt Osten, Tas Melas, Trey Kerby
This new group of workers, raised with technology and praise, brings a new set of expectations and demands. From leveraging interns and volunteers, to hiring younger workers, learning how to leaded and manage this genera...
With the emergence of highly accessible electronic games developed for Facebook and smartphones, there has been a clear democratization of electronic gaming that has led to many people discovering video games for the fir...
Peer 2 Peer University is a volunteer-supported open learning community. Together with Mozilla we started the "School of Webcraft" - a place where web developers learn hackers' habits, build up portfolios, and ...
Frank Abagnale’s rare expertise began more than 40 years ago when he was known as one of the world's most famous confidence men. Between the ages of 16 and 21, he successfully posed as an airline pilot, an attorney, a ...
Many cities and public agencies are opening up their data to promote accountability, empower citizens, and deliver better services. But just releasing data is not enough to achieve these desired outcomes. Most open gover...
This session will talk about computer games than enable game players across the world to help solve scientific problems. Adrien co-created EteRNA and Foldit, computer games where users design and fold real biomolecules ...
In the early days of CSS the web industry cut its teeth on blogs and small personal sites. Much of the methodology still considered best-practise today originated from the experiences of developers working alone, often o...
At the heart of our conversation: the relationship between publishers of original content and the web’s most influential curators. Seems simple, right? Content creators get eyeballs and curators get work to share. But ...
Beginner
Presenters
David Carr, Maria Popova, Max Linsky, Mia Quagliarello, Noah Brier
Data are the building blocks of information, fueling our algorithmic digital world. But with so much data being produced, how can we process it? Visualization techniques allow users to understand vast amounts of data tha...
Intermediate
Presenters
Johan Bollen, Joshua Greenberg, Lee Dirks, Marguerite Avery
As technology has increasingly created a number of self-organizing online or real communities, companies are also experimenting with cultural changes having a common thread of decentralization. For example, anonymous su...
Intermediate
Presenters
James Taylor, Kat Steinmetz, Philip Rosedale, Thomas Malone, Zach Ware
What makes an experience—any experience—compelling? A well–told story transcends any particular medium and this presentation will focus on principles of narrative—such as plot, setting, and point–of–view—as...
Entrepreneurs often look their own backyard for the right customers and business partnerships to launch their businesses- yet many times, the best opportunity for sales or collaboration are with business people in other ...
It seems like just about every other day a new startup accelerator program is hatched. Is this a phenomenon or just a fade? This panel will explore the global startup accelerator explosion and share the latest quality ra...
Intermediate
Presenters
Aziz Gilani, David Cohen, Frank Gruber, Gabriella Draney
Fantasy sports began in the 1960s as a way for sports junkies to "interact" more with their favorite sports by selecting their own rosters and competing against like minded sports junkies. Until the mid-1990s, ...
Intermediate
Presenters
Bill Squadron, Clay Walker, Greg Jennings, Jason Kint, Stephania Bell
The Internet is a fantastic resource for sharing and storing ideas, information, and creative works. But users -- individuals and companies -- can't take advantage of that bounty without help from a network of large and...
Intermediate
Presenters
Christopher Mooney, Corynne McSherry, Ethan Oberman, Randy Cadenhead
You're an engineer & you think biz folks kind of suck, why do you need them? You're a biz person & getting the cold shoulder from engineers & designers. Here from folks in different disciplines on:
- Pros/co...
InterContinental Stephen F. Austin Capital Ballroom B
3:30PM - 4:30PM
We’re in a FOMO state of mind, and it isn’t pretty. That’s Fear Of Missing Out, for those of you who’ve missed out on the acronym.
Today we are exposed more than ever before to what others around us are doing, a...
Higher Ed attendance at SXSW continues to grow each year, and we're excited you're here. At this meet up sponsored by The Pennsylvania State University, edutech technologists from Penn State invite you to network, share ...
The panel will discuss latest trends and developments on the digital media landscape in Southeast Asia and Singapore, with a focus on social media.......
Intermediate
Presenters
Joachim Ng, Keith Ng, Kelly Choo, Robert Kim, Steven Tong
The mission: To create a visually impactful, cutting edge online user experience that encourages people to take action for your cause. No sweat, right?For designers working in the non-profit sector, this is the challenge...
The old media company is dead. Fragmented audiences are consuming content across multiple devices from multiple sources. Barriers to entry have disappeared and options have exploded. The rise in use and complexity of th...
Women tend to pursue what has been called the 'iconic self,' a flawless version of ourselves that we project to the world: a woman with the right job, reputation, looks, home, family -- the list goes on. When it comes t...
Intermediate
Presenters
Bianca Bosker, Lisa Ling, Margaret Johnson, Susan Orlean, Tiffany Shlain
Dynamic pricing is back. In 1845, people walked into price-free stores, and the price was decided then and there. More recently, we’ve seen this with airline tickets, fluctuating in price based on demand. Now, with mob...
Lean Startup' Author Eric Ries hosts a fireside chat with Macon Phillips (Director of Digital Strategy, US White House), Todd Park (CTO, Department of Health & Human Services), and Scott Cook (CEO, Intuit) on how Sil...
Get together with other LGBT professionals in the new media sphere for an hour of brainstorming, idea-buidling, networking, friend-making and career-enhancement.......
Peter Swearengen, Executive Producer at Stupid Fun Club, Inc., and Tish Shute, Reality Architect, Stupid Fun Club Inc, will explore the cross pollination of games with life.Peter and Tish will talk from the often competi...
This is not a panel about SoLoMo metrics or the panacea Brands are looking for. This panel will show you how two community leaders are organizing their neighborhoods to leverage the latest Social and Mobile marketing str...
The term "social media" is quickly becoming obsolete. The social graph is moving from our computers into the real world, and soon everything we experience will be overlaid with the thoughts and feelings of our ...
How do a group of friends go from sitting down for a meal together to creating an EPIC MEAL TIME together?
The first ever Epic Meal Time video involved the creation (and subsequent demolition) of a "fast-food pizz...
Beginner
Presenters
Ameer Atari, David Heuff, Harley Morenstein, Jonny Goldmaker, Josh Elkin
A new addition to SXSW Interactive 2012, Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new me...
A new addition to SXSW Interactive 2012, Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new me...
Get together with other mobile experts for an hour of brainstorming, idea-buidling, networking, friend-making and career-enhancement. Or, attend this Meet Up to learn more about this segment of the industry.......
Web 2.0 entertainment companies like Netflix, Twitter and Facebook, seem to be able to address our every need. When we search for movies we love the Netflix system immediately spits a list out. If you're a new technolo...
Mommybloggers have become a major force in electronic social media and are making an impact on traditional media, as television and print journalism cross over into the blogosphere. But what about dads? Over the past few...
Intermediate
Presenters
Aj Jacobs, Catherine Connors, Craig Heimbuch, Danielle Wiley, Jason Avant
Read/Write Library is a replicable project that uses local media to examine a region’s creative, political and intellectual interdependencies, creating a visible network of primary sources. We hope to make it available...
10 years ago nearly everyone at SXSW Interactive was known by their own personal site or blog.What happened?Over time we shifted our creative energies to the emergent "social web", sharecropped our content like...
Links are the molecular bonds of our web sites, holding all the pages together. They are the essence of a web site. Yet, what do we really know about them? If you create great links, your users easily find everything ...
How can you use DIY strategies to get the media to give your book, blog, or startup attention? What pitfalls can you run into along the way?
Join author Jeff Potter (Cooking for Geeks), author and editor Joshua Glenn (H...
Beginner
Presenters
Anindita Sempere, Jeff Potter, Joshua Glenn, Laura Fitton
The move to cloud computing is still froth with questions about the confidentiality, integrity and availability of data moved to the cloud. These questions, and their answers, differ depending on the cloud entry point ch...
How can the Foursquare-ification of our world change the way we get access to our favorite products to explore and discover new ones? What can brands learn about highly engaged users in niche markets, like beer enthusias...
Beginner
Presenters
Hanna Laney, John Vajda, Melani Gordon, Mike Schneider, Terry Lozoff
In 1997, the Lance Armstrong Foundation was created by the cancer survivor and champion cyclist to serve people affected by cancer. Now known publicly by its powerful brand – LIVESTRONG – the organization is a leader...
The advent of free and cheap media tools has created many opportunities for minority music and media makers. Young social media gurus such as the Persian background and Orange County born Mazy Kazerooni (Track.by and Di...
Advanced
Presenters
Korey Coleman, Mazy Kazerooni, Natalie Cofield, Ron Harrison
Not all organizational challenges or objectives are best handled by social communities of employees, advocates, fans, etc. Gartner explains how to determine when a community can get the job done better, when it won’t a...
"I think Victorian fantasies are going to be the next big thing, as long as we can come up with a fitting collective term for Powers, Blaylock and myself. Something based on the appropriate technology of the era; li...
Get together with teachers and academics who focus on technology skills and concepts for an hour of brainstorming, idea-building, networking, friend-making and career-enhancement. Teachers, university professors, student...
Within hours of learning that Osama bin Laden had been killed in Pakistan, Twitter users realized that a man had unknowingly live-tweeted the raid. Sohaib Athar (@reallyvirtual) showed what happens when ordinary people, ...
This is a forum for anyone interested in User Experience and User Interface Design to mingle, tell stories, and generally get to know one another. There’s no goal or agenda other than to have fun talking about design ...
InterContinental Stephen F. Austin Capital Ballroom A
3:30PM - 4:30PM
Like it or not, the digital world has changed at a wicked pace and more and more interactions between companies and customers now happen via an interface. Careful consideration of the software's design is of paramount im...
Most people think new technologies like solar and biofuels are the answer to crises in climate, energy, and food.What if the most leveraged way to solve these problems was infotech? This is the provocative idea of the &...
As the SOPA showdown proved, digital fair-use questions no longer amount to a molehill on Capitol Hill. But if that episode revealed that Hollywood needs to reboot its understanding of IP politics, it also exposed fright...
Every consumer is local. They live in a community. They’re engaging and interacting in their favorite places, online and offline. And much of today’s marketing misses the mark when it comes to connecting with local c...
The invention of the printing press transformed society by breaking up elite strangleholds on entertainment and information. But governments and corporations figured out how to tame the next wave of media—TV & radi...
The folks from the And I Am Not Lying blog are cock-rocking the NPR crowd in their new monthly residency in Brooklyn with the best underground comedy, storytelling, burlesque and sideshow acts. This whole thing is about ...
The new "Post PC" landscape is driving significant changes in the way content is being distributed and consumed. Online content experiences are diversifying across multiple platforms and increasingly being pack...
Doug Benson (Super High Me, The Benson Interruption) brings comics, actors, directors and writers together to talk about new releases and favorite films.......
Showcasing DJ and live music performances from the FADER FORT, brought to you by Converse.
Housed in a first-of-its kind structure for SXSW, the 3-domed Nokia Lab located at 2nd and Brazos will give SXSW Interactive att...
Everyone in marketing is shouting “TELL STORIES!” in perfect unison from their various feeds. But what is a good story? And how can you make yours great? In 60 idea-packed minutes, viral storyteller Jonah Sachs (Stor...
Whether it’s Bridget Jones in pursuit of Mark Darcy or Luke Skywalker on a quest to discover himself while overcoming evil, film protagonists are on a journey inspired by the promise of adventure and reward. Real peopl...
In a world where Google guards the gates of the Internet, the Panda update proved beyond reasonable doubt that every website is vulnerable to the search giant’s changes. While Google does a very good job, the vagaries ...
Since the dawn of humanity, a privileged few have lived in stark contrast to the hardscrabble majority. Conventional wisdom says this gap cannot be closed. But it is closing—fast. Diamandis will address how progress i...
SOPA and PIPA were neither the first time nor the last time entrepreneurs and innovators got involved in policy matters, but it can be a watershed moment in a sustained approach to active policy interaction and developme...
Intermediate
Presenters
Andrew Rasiej, Boonsri Dickinson, Laurent Crenshaw, Mark Stanley, Mike Mcgeary
Open source communities pride themselves on the premise of egalitarian communication where every voice is valued, heard and documented. Despite this noble goal, this panel discusses how women and their communication sty...
The browser wars panel has been an SxSW institution, and gives us a forum to bring browser vendors to to the table to take stock of new developments on the web. As in years past, we'll bring Mozilla (Firefox), Google (C...
Intermediate
Presenters
Arun Ranganathan, Brendan Eich, Charles Mccathie Nevile, Chris Wilson, John Hrvatin
Through storytelling, classic video footage, and family memorabilia, Kelly Carlin, the only child of iconoclastic comedian George Carlin, chronicles over forty years of her life with her famous father. Kelly, host of Wak...
It's hard to find a co-founder for your startup. Tell us what you are looking for and we will play the matchmaker. In just an hour, you'll meet a dozen potential co-founders hand-picked for you. Please register ahead of ...
InterContinental Stephen F. Austin Capital Ballroom B
5:00PM - 6:00PM
'Coolhunting' was conceived by the author/futurist William Gibson in his novel "Pattern Recognition." 'Cool hunting' is now an active research area at the MIT Center for Collective Intelligence. If past is any ...
Advanced
Presenters
Jason Knapp, Jessica Powell, Jun H Sung, Peter Gloor, Wicks Walker
When it comes to space-constrained interface content (from the web down to the smallest smartphone app), every word has to communicate something important and create value. The problem? Typical content strategy techniqu...
Advanced
Presenters
Amy Thibodeau, Andy Chung, Dan Zambonini, Tiffani Jones Brown
Cancer care and support is changing dramatically as blogging, social media, facebook and mmo gaming become mass media. Trisha Creekmore, aka Tinkerhell, a mother, wife and digital denizen since 1995, has had breast cance...
The popularity of Twitter and Facebook make them attractive targets for attackers. The viral features and open APIs make it an efficient medium for attackers. In this talk, we discuss the scale and history of malicious a...
If you build it, they might not come, if you haven't thought about how search engines view your web site. Forget testing for Internet Explorer, Firefox, Chrome and Safari. Search engines are the common browser that every...
The non-mobile web has always offered on-demand experiences for users to search for and discover new online content. But with the proliferation of mobile phones that report real-time signals like location, apps and servi...
Intermediate
Presenters
Aaron Parecki, Aston Motes, Ben Carey, Brett Martin, Gabe Smedresman
Social media has gone mainstream! But it's not everywhere yet. In this session, we'll focus on the five emerging trends on how enterprises are leveraging social media. Patterns have emerged among social businesses and w...
Your mobile device can tap into an invisible highway, the lifeblood of the digital world, in exciting and wholly unexpected ways. It can show you where you are, let you digitally check in to your location, measure how fa...
Forty-time platinum, multi-Grammy and Emmy Award winning producer and digital guru Quincy Jones III (QD3) has turned his attention to a new creative movement: the creation of a health and fitness culture born from the ur...
Beginner
Presenters
Crystal Wall, Paul Wall, Quincy Jones III, Shawn Ullman, Slim Thug
Tools like Nike Plus and FitBit, apps like Lose It, Run Keeper, and Skimble, and communities like Daily Burn and Spark People are helping to change everyday workouts from a solitary to a social pursuit. The magic of thes...
This talk will address the power of computer and video games as a mature entertainment medium and a largely untapped art form. It will make an impassioned case for using games for social impact and learning, with an over...
A rounded sans-serif with a letterpress look? A chunky slab serif in three-dimensional perspective? Grungy, patterned, or even blurred text? These effects (and more) used to be the domain of print designers or gigantic, ...
Digital is recasting the landscape of maps, a metamorphosis that’s not yet complete. It has rewritten the rules by which maps behave and what they can do. This makes it not just an inflection point in the map catego...
By now, every good marketer knows that bringing people together in the real world is a powerful tool for building a community around your company. Despite all our cool social platforms, from Google+ to Quora to Facebook,...
In the early days of owned and earned media (i.e., content) brands believed that communicating their messages via social and traditional media were the keys to success. And content is working; 61 percent of brands are do...
Join in celebrating Ireland’s most innovative web, gaming, film, digital media companies at our reception and visit booth 1307. RSVP:
http://irelandsxsw.eventbrite.com/......
Join Director Timo Vuorensola and Producer Tero Kaukomaa as they discuss their film IRON SKY (SXSW 2012) and how they worked to bridge the gap between the film industry and new forms of media. This trend is gaining tract...
Beginner
Presenters
Brian Chirls, Jonathan Gardner, Tero Kaukomaa, Timo Vuorensola
With great images, powerful music and rich, authentic stories, videos can influence real change in our world. The question that businesses and organizations have to ask is, "Which stories resonate with our audience,...
Let's deconstruct & design actionable ideas about why Libraries, Archives, and Museums (aka #sxswLAM) within the SXSWi conversation is important -- beyond rubbing shoulders with meme-enablers and tool creators. You'l...
As the popularity of mobile games continues to experience rapid growth, social elements are emerging as the significant ingredient to successful games - and for good reason. They are the future of mobile gaming.With the ...
It’s no secret that the blogosphere sees mommy blogs as synonymous with spit up and sippy cups. As a result, most assume that the cash that does trickle in for mom bloggers surely must match their decidedly low profile...
Effective storytelling is at the center of all transformation strategies. As society continues to access and rely upon the web and mobility for social, economic and environmental information it becomes clear that the nee...
Physical architecture is about how environments interact with people. Interaction design is about the mind moving through abstract spaces. Somehow the two must intersect.
This session is aimed at taking two design disc...
The Olympic Games in London promises to be the first truly social Olympic Games in history. Significant digital and social advancements now allow consumers to personally engage with thousands of U.S. Olympic Team athlet...
Intermediate
Presenters
Alex Iskold, Lauren Pasquale, Matthew Moller, Shira Lazar, Stephanie Agresta
MoMA.org is home to a growing archive of exhibition subsites, each custom-designed for special exhibitions at the Museum of Modern Art. As diverse as the exhibitions they represent, they are one of the most compelling as...
Beginner
Presenters
Chiara Bernasconi, Dan Phiffer, Lotte Meijer, Shannon Darrough
How much does ideology matter for online journalists and news sites? People talk about a fractured web of ideological bubbles where liberals go to Daily Kos and conservatives to The Daily Caller. But do more traditional ...
Advanced
Presenters
Andrew Gruen, Mary O'Hara, Prajwal Ciryam, Shira Toeplitz
Ninety-seven percent of all adolescents in the US play video games, & more than half of the adults in this country play video games regardless of their race or income. The military has discovered that video games dec...
Yes, you are an expert. Yes, you can make money doing your own thing. No, you don’t have to work for the next hot start-up or within the confines of Corporate America to do it. Michelle Ward of When I Grow Up and Molly...
Get together with other folks in the SEO industry for an hour of brainstorming, idea-building, networking, friend-making and career-enhancement. Or, attend this Meet Up to learn more about this segment of the industry......
Social discovery is the new kid on the block in the startup scene. Glancee, Highlight, Banjo, and Sonar are this year's SXSW hottest darlings. This session will provide a detailed analysis of this space by Andrea Vaccari...
Get together with other social media and politics experts for an hour of brainstorming, idea-buidling, networking, friend-making and career-enhancement. Or, attend this Meet Up to learn more about this segment of the ind...
Whether practitioner, vendor, or fan of the convergence of Social, Location, and Mobile (Commerce!), come join us at the SoLoMo Meet Up for an hour of an hour of brainstorming, idea-buidling, networking, friend-making an...
The Sony Club @ Red 7 welcomes some of the best labels and artists of the
music festival on two stages, including; Sub Pop Records, ATO Records and a
curated evening by Last Call with Carson Daly. Listen to SXSW tracks ...
Each Summer, thousands of people of all ages and interests participate in local variations of the alternate reality game known as "Journey to the End of the Night", a free, non-sponsored, community-supported ra...
Beginner
Presenters
Brandon Schmittling, Markus Hametner, Sam Lavigne, Sean Mahan, Thomas Lotze
#SXsingle, it's not just a hashtag, it's a lifestyle.
Over the years, the term "what happens at South By, stays at South By" has become part of the vernacular for veteran attendees. In some instances, this mea...
Join us at Evite’s legendary Pre-Party before the SXSW Opening Party! Meet SXSWers and enjoy endless cocktails, apps and a taco bar. Giveaways throughout the night!......
While TechCrunch, GigaOM, ReadWriteWeb and other major tech blogs inform tech enthusiasts of the more exciting and press-savvy startups, tech blogs such as Silicon Florist, Silicon Prairie News, TECHdotMN and Technically...
Intermediate
Presenters
Danielle Morrill, Danny Schreiber, Mike Bollinger, Rick Turoczy, Sean Blanda
The brainchild of actor Rainn Wilson (Dwight from NBC's The Office), SoulPancake is a movement to "Chew on Life's Big Questions" and tackle art, philosophy, creativity, and spirituality across multiple platform...
It's easy to get caught up with the horse races of Facebook versus Google or Microsoft versus Apple or record labels versus the Internet. But in nearly 30 years of covering technology I find that the major conflicts are...
The benefits of working in a distributed work environment are many. No overhead for office real estate, no employee commutes, flexible work hours, the ability to hire talent where it resides. But what are the pain points...
It happens in every industry. A neighborhood produce market gets threatened by the new Whole Foods in town. Apple enters a market that a handful of startups were already disrupting. But, no matter how dire the situation ...
With the commoditizaion of digital technologies for engagement, organizations are beginning to see the opportunity to go one step further by bridging the gap between the virtual and the physical worlds. Hear how a group...
Entrepreneurs often pitch their ideas as “the X of Y”. Match.com for farmers… Foursquare for parking lots… Gilt Groupe for grandparents. It is both efficient and lucrative to take what already works and extend ...
Intermediate
Presenters
Dave Gilboa, Eric Koger, Katia Beauchamp, Peter Coles, Sam Shank
InterContinental Stephen F. Austin Capital Ballroom A
5:00PM - 6:00PM
Before any new customer buys your product, they need to trust your brand, and nothing can build credibility better than the testimonials of your biggest fans. But how to best capture and harness your fans’ passion and ...
Forget apps, .mobi sites, and smoke signals. Here’s a little secret: you can make one website to cater to different devices and contexts. Designing responsive sites is gaining mainstream acceptance—but how do these s...
For 18 months, I *poured* myself into my blog Man Vs. Debt. I had thousands of subscribers, a passionate community, dozens of comments on my posts, and recognition from many other people I looked up to. But I was lacking...
User-generated content (UGC) has changed the face of the entertainment world forever. Nearly every form of media has enjoyed a "break-out" moment when consumer content began to present a serious alternative to ...
Bandpage HQ at 604-606 E 7th St offers high speed internet, free massages, and meetup/presentation opportunities during the day, then transforms into SXSW's ultimate party each night featuring future - tech multimedia in...
TechCocktail.com is kicking off the SXSW Startup Village with its mixer-style event that gives startups a space to exhibit in a fun expo style. Cocktails will be served! We welcome entrepreneurs, startups, investors and ...
There's an adage in journalism that three of anything makes a trend. But, you and your two pals 'liking' something doesn't make it the next big thing. Internet trends are surprising, whimsical, and fast. The best trendin...
The Safe Harbor Room is a place for people in recovery to meet during SXSW. The sessions are informal and supportive. SXSW is a challenging atmosphere for those who choose sobriety. All are welcome to come to the Safe Ha...
If you’re attending SXSW® Interactive, bring your badge for free admission to this one-night-only concert.
For preferred entry, RSVP at http://aetnasxswevent.eventbrite.com.......
InterContinental Stephen F. Austin Capital Ballroom B
6:30PM - 7:30PM
Are sex-positive feminism and pickup artistry inherently opposed? Are they possibly dependent on each other? In recent years, the popularity of the pickup artist movement has placed the subject in popular cultural locati...
Beginner
Presenters
Adam Lyons, Amanda Marcotte, Charlie Nox, Clarisse Thorn, Kristin Cerda
The Austin Museum of Digital Art presents a party featuring video projections, interactive installations, and a Laptop Battle, in which 8 musicians use killer beats to duke it out in a tournament-style event. More detail...
For the fifth consecutive year, Scott Aukerman brings his expertly curated stand-up showcase, a cornerstone of the Los Angeles comedy scene, to SXSW.
James Adomian, Greg Proops, Seth Morris......
Presenters
Greg Proops, James Adomian, Scott Aukerman, Seth Morris
The legendary interactive social experiment continues. This year frog will join with the Microsoft Coding4Fun group to create yet another playful look at technology. Take the short walk or the shorter shuttles leaving fr...
The Cloud Lounge sponsored by HP invites you to come by The Belmont for drinks, networking and live music from local talent you know and love. Follow us @hpcloud to find out how to get your wristband!......
For the fifth consecutive year, Scott Aukerman brings his expertly curated stand-up showcase, a cornerstone of the Los Angeles comedy scene, to SXSW.
James Adomian, Greg Proops, Seth Morris......
Presenters
Greg Proops, James Adomian, Scott Aukerman, Seth Morris
