This is the archived SXSW 2012 schedule. Please see the current schedule here.

LEAN STARTUP: From the White House to the Boardroom, What You Can Learn From Lean Giants

#sxsw #LeanStartup

Lean Startup' Author Eric Ries hosts a fireside chat with Macon Phillips (Director of Digital Strategy, US White House), Todd Park (CTO, Department of Health & Human Services), and Scott Cook (CEO, Intuit) on how Silicon Valley is inspiring the government and enterprise sectors.


Macon Phillips Special Asst to the Pres & Dir of Digital Strategy The White House

Phillips ran the new media program for the Presidential Transition Team ( and served as the Deputy Director of the Obama campaign's new media department (

Prior to the campaign, Phillips led Blue State Digital's strategy practice, working with clients like the Democratic National Committee and Senator Ted Kennedy. A proud Americorps*VISTA alum, the Huntsville, Alabama native is a graduate of Duke University.

Scott Cook Founder & Chairman of the Exec Committee Intuit

Todd Park CTO US Department of Heath and Human Services

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