Congressional A

Venue Size: Medium, Floor: 3
101 Red River.
Austin TX 78701
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Mar 9, 2019

A Psychologist and an Ad Guy Walk into a Campaign

Mar 9, 2019
9:30am – 10:30am
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Dual
Session

How AI is Changing Advertising in China

Mar 9, 2019
11:00am – 12:00pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Solo
Session

The Visual-First Method: Boost Conversions Now

Mar 9, 2019
12:30pm – 1:30pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Solo
Session

ENCORE: A Psychologist and an Ad Guy Walk into a Campaign

Mar 9, 2019
2:00pm – 3:00pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Dual
Session

AI and Social Media: How to Take Control

Mar 9, 2019
3:30pm – 4:30pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Solo
Session

ENCORE: Advertising Detox: How to Reduce Cognitive Load

Mar 9, 2019
5:00pm – 6:00pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Dual
Session
Mar 10, 2019

ENCORE: AI and Social Media: How to Take Control

Mar 10, 2019
11:00am – 12:00pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Solo
Session

Reimagine Storytelling Through Tech and Experiences

Mar 10, 2019
3:30pm – 4:30pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Solo
Session

“Making Great Work” is Never Enough

Mar 10, 2019
5:00pm – 5:15pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Focus15
Session

Content is a Dirty Word: Rebranding Creatives

Mar 10, 2019
5:15pm – 5:30pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Focus15
Session

Realigning ROI and Community

Mar 10, 2019
5:30pm – 5:45pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Focus15
Session

Is Your Brand Adequately Protected?

Mar 10, 2019
5:45pm – 6:00pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Focus15
Session
Mar 11, 2019

User Privacy in a Post Cambridge Analytica World

Mar 11, 2019
9:30am – 10:30am
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Solo
Session

Latinx Digital Lives: Culture, Content, and Community

Mar 11, 2019
11:00am – 12:00pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Dual
Session

Think Twice Before You Type

Mar 11, 2019
12:30pm – 1:30pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Solo
Session

CANCELED If Content is King, We Need a Revolution

Mar 11, 2019
3:30pm – 4:30pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Solo
Session

Linguistic Kung Fu: How to Disarm Weaponized Words

Mar 11, 2019
5:00pm – 5:15pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Focus15
Session

Dear Spanish: You’re Sexist, Let’s Fix That

Mar 11, 2019
5:15pm – 5:30pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Focus15
Session

South American Storytelling Beyond Stereotypes

Mar 11, 2019
5:30pm – 5:45pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Focus15
Session

Losing our Empathy and How to Get it Back

Mar 11, 2019
5:45pm – 6:00pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Focus15
Session
Mar 12, 2019

How Retailers can Recapture Lost Audiences

Mar 12, 2019
9:30am – 10:30am
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Solo
Session

Taxonomy: Hero of AI, Bots, Voice Search, and Retail

Mar 12, 2019
11:00am – 12:00pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Solo
Session

Brands in the Era of Political Tribalism

Mar 12, 2019
12:30pm – 1:30pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Solo
Session

For Women, by Women: Knowing Your Audience

Mar 12, 2019
3:30pm – 3:45pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Focus15
Session

The Public Pubic: Conversations Beyond the Bush

Mar 12, 2019
3:45pm – 4:00pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Focus15
Session

Disrupting Gender Norms: Authenticity in Advertising

Mar 12, 2019
4:00pm – 4:15pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Focus15
Session

CANCELED: Girl Gaze: Why Representation Matters

Mar 12, 2019
4:15pm – 4:30pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Focus15
Session
Mar 13, 2019

Privacy and Humanity: Terms and Conditions May Apply

Mar 13, 2019
11:00am – 12:00pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Dual
Session

Quality Questions: The Opportunity of “Why?”

Mar 13, 2019
12:30pm – 1:30pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Solo
Session

Restoring Transparency in Advertising with Blockchain

Mar 13, 2019
2:00pm – 3:00pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Dual
Session

Making Consumers Care by Doing it the Hard Way

Mar 13, 2019
3:30pm – 4:30pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Dual
Session
Mar 14, 2019

The New Science of Content: A Data Story

Mar 14, 2019
11:00am – 12:00pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Dual
Session

The Death of the Clickable Ad

Mar 14, 2019
12:30pm – 1:30pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Dual
Session

The Double Standard In Sex Tech: It’s Time For Change

Mar 14, 2019
2:00pm – 3:00pm
Fairmont
Congressional A
101 Red River.
Brands & Marketing
Dual
Session