Events matching tag "social"
Friday, March 7
We write 3.6 trillion words online -- every single day. How is this explosion of online expression changing the way we think? In this talk, based on my book "Smarter Than You Think: How Technology is Changing Our Minds f…
Advanced
Presenters
Clive Thompson
Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new media professional. Please visit this URL t…
Beginner
Presenters
Dan Hou
"Stop your tweeting and focus!" Sports stars have incredible power through social media - often more than clubs or other organisations. It is a new frontier of fan and brand engagement - but the rough comes with the smoo…
Intermediate
Presenters
Johny Hendricks, Richard Ayers
User experience has become a ubiquitous buzzword in the tech and design field. Equally as ubiquitous is the association of "user experience" with the title "designer". Which is irritating. This talk is about my journey …
Intermediate
Presenters
Morgan Burton
Tricked-out home entertainment systems and rising ticket prices make it easier than ever for sports fans to skip the stadium and watch from home. It's increasingly difficult to compete with the creature comforts of a 70-…
Intermediate
Presenters
Bob Morgan, Bryan Srabian, John Ourand, Jordan Maleh
Orgasm is different than what we've been taught. What is Orgasm? Science shows Orgasm is a vital nutrient to the body. It activates the parasymapthetic and the sympathetic nervous systems, simultaneously. As a result, …
Intermediate
Presenters
Nicole Daedone
Is there a formula for making content go viral? Is it just plain luck? While there’s not a lot to explain the weird virality of LOLcats and "Charlie bit my finger!" videos, there is a formula, honed and mastered by the I…
Intermediate
Presenters
Courtney Buie, Henri Mazza, James Moody
Saturday, March 8
MySpace Co-Founder Chris DeWolfe sits with Mashable's Chief Strategy Officer Adam Ostrow to publicly discuss for the first time his challenging transition from leading the web's former social media giant into disrupting …
Intermediate
Presenters
Adam Ostrow, Chris DeWolfe
Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new media professional. Please visit this URL t…
Beginner
Presenters
Cedric Giorgi
In today’s digital age, the success of a video, image or news story is determined by its ability to go social. Rarely does such a topic survive one news cycle, let alone two, and the idea that a social phenomenon would s…
Intermediate
Presenters
Brian Turtle, Kevin Bacon
You have one moment to grab your audience and engage them in your Facebook content. What are the tools you need to create a compelling headline, draw in readers and force them to click through to your content? Leila Bril…
Beginner
Presenters
Leila Brillson
With the explosion of wearable devices, the quantified self is not just for data junkies anymore. Connected fitness starts with tracking activity and collecting data. It raises our awareness and helps us get off the couc…
Intermediate
Presenters
Arthur Markman, Christopher Glode, Martha Wofford, Tim Roberts
When no one knows who you are, you can finally be yourself. That's the promise of Secret, a fast-growing anonymous sharing app. In this discussion, Secret's co-founder David Byttow and TechCrunch's Josh Constine will exp…
Intermediate
Presenters
David Byttow, Josh Constine
With the rise of social media, sports and culture are tied together like never before. And there are no lines between where the sports world ends and where the creative world begins. Understanding how culture can influ…
Intermediate
Presenters
Jon Wexler, Lia Vakoutis
Sunday, March 9
In creating social messaging, marketers often depend on some purported truths in communication. Focus on short-form content. Write in your audiences' native language. Such maxims assume that our communities have rigid an…
Advanced
Presenters
Roland Smart
Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new media professional. Please visit this URL t…
Beginner
Presenters
Emi Hofmeister
Shaquille O'Neal was one of the first big-name celebrities to embrace social media -- witness his more than 8 million followers on Twitter. He's now turned a lot of his attention to wearable technology, which looks to be…
Intermediate
Presenters
Rick Valencia, Shaquille O'Neal
Ever worried you’re too tied to tech? Then come power down for an hour and meet people face to face! I Am My Own Social Network is the rallying cry for a movement of individuals who want to become more aware of their rel…
Beginner
Presenters
Dave Hepp
Ever see a Yelp sticker in a restaurant window? Or maybe you noticed a few Pinterest logos on clothing items on your last shopping trip? If not, there’s a good possibility you will soon, because there is increasing evide…
Intermediate
Presenters
Megan Wintersteen
Monday, March 10
Bring your tablets and your ideas to an interactive discussion with leading experts as we debate how to make your start up social from the ground up. Learn how to use crowdsourced employee input to outsmart your bigger, …
Intermediate
Presenters
Bryan Kramer, Kodi Foster, Maria Winans, Susan Emerick
All the world’s a stage, and today everyone is using their social networks to play the part and edit the perfect version of their lives. Posting selfies from only their good side, checking in to only the coolest hangouts…
Intermediate
Presenters
Cynthia Samanian, Paul Davison
Have you ever created an AMA for your CEO to answer softball questions? Have you ever followed some idiot’s advice and turned your brand into a meme for Reddit? Has your brand ever made it to the r/hailcorporate subreddi…
Intermediate
Presenters
Garrett Tillman, Rohit Thawani
ATTENTION: Priority Seating is available for this session. To take advantage of this opportunity, you will need to have a valid SXSW badge, and an activated SXsocial account. To get your priority seating, please go here:…
Intermediate
Presenters
Chris Gebhardt, Lori McMahon, Tom Scott
The Internet can be the voice of a revolution, a community for kindred spirits and a bridge that spans the global divide. At times it can be transcendent, a vast network of global knowledge and human connectivity, and at…
Beginner
Presenters
Mordechai Lightstone, Paul Miller
Social media has changed the game for salespeople, who can no longer survive without adopting new technologies. Today’s buyer is more informed and more connected than ever before, and this change has forced salespeople t…
Intermediate
Presenters
Jason Suen, Patrizio Spagnoletto
Art means something unique to each of us, but the invitation to participate in art has never been extended. In fact, the art world can feel like an elitist club—exclusionary and intimidating. Meanwhile, social media is t…
Intermediate
Presenters
David Stocks, Victor Samra
Do you know who your SuperFans are? Passionate fanbases have been influential for decades, but the expansion of digital and social media has changed how you connect with those fanbases, and how they connect with each ot…
Intermediate
Presenters
Caty Burgess, David Hayes, Michael Tritter, Rae Votta
The average consumer’s online identity is segmented across the web on platforms including Facebook, Twitter, LinkedIn, Instagram and WordPress. about.me co-founder and CEO Tony Conrad and his team recognized the need for…
Intermediate
Presenters
Evelyn Rusli, Tony Conrad
Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new media professional. Please visit this URL t…
Beginner
Presenters
Jessica Tunon
Lincoln Lopez, VP of social for Turner Entertainment, and Fred Graver, Head of Entertainment for Twitter, share how Frank Darabont’s Mob City and Steven Spielberg’s Falling Skies were adapted for Twitter to let fans part…
Intermediate
Presenters
Fred Graver, Lincoln Lopez
Are you a fly on the wall, a snoop, or a nosey interloper? When it comes to social media, you need to do more than look and listen. And you can by using big data analytics to power predictions on buying behaviors. Ther…
Intermediate
Presenters
Burke Powers, Karen Galiger, Mark Heid, Robert Johnson
Every minute, millions are voluntarily sharing their hopes, wants, needs, dislikes and disappointments too. But who is listening? Chevrolet is. And we want to take this customer relationship to the next level. In m…
Intermediate
Presenters
Andrew Dinsdale, Rebeca Harris, Richard Choi
For decades, the fear of Big Brother has made citizens wary of the ways authorities use technology, skeptical of prying eyes and the invasion of our privacy. Ironically, the proliferation of social media is turning that…
Intermediate
Presenters
Ashley Jane Brookes
In little over a decade on the issue of same-sex marriage equality, Americans went from deeply opposed to broadly supportive, even among sub-groups of Republican voters. Since the single biggest correlation between suppo…
Intermediate
Presenters
Brandon Feldman, Matt Baume
Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new media professional. Please visit this URL t…
Beginner
Presenters
Martin Harrison
Tuesday, March 11
ATTENTION: You must signup in advance to attend this workshop. You will need to have a valid SXSW badge, and an activated SXsocial account. To reserve your seat, please go here: https://sup.sxsw.com/schedule/IAP19692 Ho…
Intermediate
Presenters
Anne Taillandier, Kristin O'Halloran
Wednesday, March 12
If a picture is worth a thousand words, how much is a video worth? Consumption of moving images, GIFs, and video on mobile devices is exploding. Experts in the social visual marketing space discuss what's now and what's …
Presenters
Jennie Smythe, Lindsay Gabler, Megan Healy, Scott Perry
The social aspect of music has been digitalized, and people can easily share songs with their friends via social media or create group playlists with apps. Explore the changes in how people share, discover and consume mu…
Presenters
Casey Newton, Erik Hartwig, Ime Archibong
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