Events matching tag "StyleX"
Friday, March 7
Online retail is evolving from a simple shopping cart transaction to an end-to-end emotional engagement with one’s consumer base. While this is true for most industries, it is even more so the case when it comes to consu…
Intermediate
Presenters
Ciara McKenna, Kim Knowles, Liz Bacelar, Liza Kindred
Saturday, March 8
Sophia Amoruso, the founder, CEO, and chief troublemaker of Nasty Gal, grew her fashion enterprise from a one-woman vintage store on eBay to an online retail haven for “badass girls” around the globe. The Los Angeles-bas…
Intermediate
Presenters
Christine Lagorio, Sophia Amoruso
In fashion, perhaps more than anywhere else, branding is everything. Many fashion brands have spent decades building up a unique but delicate brand image: they often rely on staying enigmatic, using aspirational photogra…
Intermediate
Presenters
Pieter Jongerius
You have one moment to grab your audience and engage them in your Facebook content. What are the tools you need to create a compelling headline, draw in readers and force them to click through to your content? Leila Bril…
Beginner
Presenters
Leila Brillson
The Internet is abuzz with talk of Google Glass, and rumors of an impending "iWatch" from Apple have fanboys trembling with anticipation. Is all of this excitement hype or will this new genre of computing devices catch o…
Advanced
Presenters
Alison Lewis, Chick Foxgrover, Gilly Segal, Sean White
Sunday, March 9
Between 3D printing and e-commerce sites, fashion-tech seems to be an umbrella term that defines anything at all. This short talk highlights how the worlds of fashion and technology truly collide and where innovation wit…
Intermediate
Presenters
Madison Maxey
And you thought getting a solid mobile strategy out the door was tough. The retail landscape is evolving at a rapid pace and while the future is unclear, one thing is certain: if you don’t embrace a digitized future, you…
Intermediate
Presenters
Bryan Wolff, Emily Lacivita, Healey Cypher , Zita Cassizzi
As technology inhabits nearly ever aspect of our public and private lives it offers vast potential for new products, services, and interfaces. What happens when technology meets the body? Is the future of wearable tech…
Presenters
Francesca Rosella, Ryan Genz
If you work in style + tech or just have a general interest in the mashup of this space, then this Meet Up is for you! Join SXSW Interactive's Publicist and Style Programmer, Kelly Krause for her 3rd annual Meet Up on th…
Beginner
Presenters
Kelly Krause
Retail brands are incorporating technology and digital concepts to change the consumer experience: from virtual fitting room and apps to new payment options and RFID-tagged merchandise. As technology develops and consume…
Advanced
Presenters
Jen Rubio, Kristina Simmons, Rachel Arthur, Will Young
Monday, March 10
These days content is popping up in subtle, unexpected places, extending far beyond the blogs magazines and newspapers we traditionally rely on. As more and more retailers are creating new mediums to directly interact an…
Beginner
Presenters
Jeff Pyatt, Mollie Chen
Technology is moving out of hands and onto our bodies. Whether it's the integration of Google Glass into your daily routine or the sleek elegance of the Pebble e-ink watch, technology is transitioning beyond simply being…
Intermediate
Presenters
Billie Whitehouse, Jay Morgan, Nicole Forbes, Q Manning
Lifestyle and fashion bloggers love sharing their loves with their readers, no matter if it's a new favorite recipe or their newest night out shoes. Best of all, they love meeting new people: peers, readers, and potentia…
Beginner
Presenters
Camille Styles, Indiana Adams
Influencers have been a disruptive force in the fashion and beauty industry. As these influencers fame and position has evolved brands (namely tech) are growing and adapting while the publishing industry and television i…
Intermediate
Presenters
Alisa Gould Simon, Jaclyn Johnson
This talk will guide the audience through the social platforms most effective for fashion and beauty brands—in March 2014—to drive engagement, and, if relevant, sales. Beyond that, it will explore the meaning of influenc…
Intermediate
Presenters
Caroline Waxler
A decade ago, the only communication a reader could have with a print magazine was either a bland phone call to customer service or a letter to the editor, which were seldom responded to. Thanks to the mass adoption of s…
Intermediate
Presenters
Elizabeth Holmes, Eva Chen, Jane Larkworthy, Stella Bugbee
Tuesday, March 11
It almost sounds like the beginning of a stale joke: What do a designer brand, a regional non-profit focused on supporting local manufacturers, a platform where American “designs are shared, celebrated and sold”, a topno…
Intermediate
Presenters
Bridget Russo, Erica Wolf, Kate Sofis, Micha Thomas
Purchasing a FEED product is one way to make a difference, but how can FEED motivate its followers to move the needle on ending world hunger in an even more massive way? How can other social good organizations translate …
Intermediate
Presenters
Lauren Bush Lauren
The fashion industry can give thanks to the recent leaps and bounds of technology and production for making fast fashion possible. But while fast fashion brings fast commerce, it’s come at a cost to individual style and …
Beginner
Presenters
John Frechette, Martin Hosking, Michael Tavani, Shannon Whitehead
Founder of TOMS, Blake Mycoskie, believes that “doing it different” is as important to success as “doing good.” This belief has caught on across the business sector and continues to make a huge impact on the world. At SX…
Intermediate
Presenters
Blake Mycoskie
This panel will focus on the next-generation of eCommerce. The first wave was Amazon and Zappos - focused on customer service and low price for commodities. The next wave of eCommerce companies now understand that in ord…
Intermediate
Presenters
Allison Beal, Brian Garrett, Mike Gammarino, Xander Oxman
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