Events matching tag "content marketing"
Friday, March 7
Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new media professional. Please visit this URL t…
Beginner
Presenters
Margot Bloomstein
To thrive in 2014 and beyond, Latino entrepreneurs need to go beyond social media and begin to establish their own media platforms based on a content marketing strategy. But this requires a change in mindset. Latino e…
Beginner
Presenters
Fernando Labastida, Manuel Delgado
Saturday, March 8
Let’s discuss the constantly evolving consumption behaviors of today’s consumer and how (and how well) brands are keeping up with today’s progressive digital audience. We see trends like real-time content, social commerc…
Intermediate
Presenters
Andrew Hanelly, Tina Kelly
Sunday, March 9
We're now living in the collaboration economy where the values of shared ownership and open access to ideas are celebrated. Yet, how many major brands openly promote hacking into their products to make them better? Boing…
Intermediate
Presenters
David Pescovitz, Eric Mcclellan, Liz Boone, Mark Frauenfelder
Monday, March 10
These days content is popping up in subtle, unexpected places, extending far beyond the blogs magazines and newspapers we traditionally rely on. As more and more retailers are creating new mediums to directly interact an…
Beginner
Presenters
Jeff Pyatt, Mollie Chen
Tuesday, March 11
Mentor Sessions enable less-established new media professionals to gain seven minutes of direct one-on-one career-related council from a more established / more experienced new media professional. Please visit this URL t…
Beginner
Presenters
Brian Wallace
It's always been difficult for nonprofits to wedge their way into the viral internet marketplace, but now that large companies are getting into the fray, the field is the most competitive it's ever been. Every day, big m…
Intermediate
Presenters
Liam Cronin, Nick Agich, Rafael Casal, Roxane Philson