Events matching tag "mobile advertising"
Friday, March 7
Mobile Game User Acquisition is becoming a virtual war zone with the App Store, Google Play and other marketplaces proving to be a vicious battle ground where the strongest survive and reap billions of dollars in revenue…
Intermediate
Presenters
Jo Wightman
It is not just app ads and direct marketing come ons. Mobile has already generated some wildly creative uses of the small screen and mobile technology’s unique attributes. We ask senior mobile ad execs to show us campaig…
Intermediate
Presenters
Drew Neisser, Rob Griffin, Webster Lewin
Sunday, March 9
Our cell phones are literally an extension of us. We rely on them to keep us connected to friends, colleagues and the online community we've never even met. They tell us where to shop, where to eat, where to drive, when …
Advanced
Presenters
Asif Khan, Damien Patton
Monday, March 10
In 2007 the iPhone mapped the frontier for smart devices; since then we’ve seen extraordinary devices pushing limits on how we interact with technology. From the release of tablets to smart cameras and more, the world ha…
Intermediate
Presenters
David Rosales, Kieran Barr, Soulaiman Itani
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