“The greatest scientists are artists as well.” ~Albert Einstein. Traditionally, art and science have been treated as separate disciplines, but when paired, they impact and enhance one another. Creativity is critical to making scientific breakthroughs, and art is often an expression (or product) of scientific knowledge. Creativity involves imagination and visualization. Anything that can be conceptualized, visualized, or imagined can be created. During this session, NASA experts will show you how they find ways to seamlessly interweave art and science to create a strong brand voice and connect with their audience. You will leave with tools enabling you to leverage the interconnectedness of art and science to strengthen your brand and engage your audience in more meaningful ways.