A Songwriter’s Guide to Branding: The Power of No

Date TBA

Songwriters work across crafts, styles and genres, arguably, more than any other creative group in the music industry - some top songwriters may have Latin, country, and rock hits all in one year. But with that opportunity can come the challenge of defining oneself as an "artist," and thus a workflow reliant on constant pitching/hustling.
To succeed, songwriters need to understand the business they're in and develop a brand - just as an artist would - that cultivates incoming work that both pays and fulfills them.
This panel will discuss why volume of credits isn't always the best way to navigate becoming a big songwriter, or music creator, and how to empower yourself (both on your own and with publishers/managers/partners) to say no to work that won't ultimately serve your development.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Evan Bogart

Seeker Music

Larry Wade

Decible Entertainment / Nice Life Recording Company

This event will be in person

Details

Primary Entry:
Music Badge
Platinum Badge
Artist Wristband
Secondary Entry:
Interactive Badge
Film & TV Badge
Format:

Panel

Type:

Session

Track:

Music Careers

Level:

Intermediate