Travel Comes Home: Destination Journalism Trends

Date TBA

Creating authentic, engaging travel content can be a bit of a paradox. While a select, lucky few have the opportunity to bounce from destination to destination (like the New York Times’ 52 Places Traveler), most content is produced by a network of global freelancers, operating in different locations and offering unique, locally-driven insights. And while the life of a travel journalist might sound like a dream job, the brief time they spend in each location doesn’t allow the opportunity to go beyond scratching the surface of a destination. This panel will explore the evolution of travel trends and journalism, and discuss why local content creators can provided a deeper look at a destination, creating the more authentic, locally focused travel content that Millennials crave.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Amanda Finnegan

Amanda Finnegan

The Washington Post

photo of Brekke Fletcher
photo of Dmitry Shishkin

Dmitry Shishkin

Culture Trip

photo of Melinda Stevens

Melinda Stevens

Condé Nast Traveler

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About
Format: Panel
Type: Session
Level: Beginner