From Cat Ladies to Cat-repreneurs

From Cat Ladies to Cat-repreneurs
Recording: From Cat Ladies to Cat-repreneurs, Mar 12, 2019


These women are changing what it means to be a “cat lady.” Hear from women who left behind their jobs to launch successful cat-centric businesses, tapping into the multi-billion dollar pet industry. Susan Michals is the creator of CatCon, dubbed 'the Comic-Con for cat lovers." Dorian Wagner started the popular subscription box for cat ladies and their cats, CatLadyBox. Julianna Carella launched “Treatibles,” the first CBD pet treat company, and Colleen Wilson is an agent to cats with millions of followers.
How did they come up with the purrfect idea and then make it happen? In SXSW's first panel dedicated to cats, these women will get furreal on how to tap into the pet industry.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Entry: Platinum Badge, Interactive Badge
Secondary Entry: Music Badge, Film Badge
Format: Panel
Event Type: Session
Level: Intermediate