Pivoting to Video the Best Way

Date TBA

Recording: Pivoting to Video the Best Way, Date TBA

Companies’ “pivot to video” is the subject of much debate right now. Done wrong, it can end horribly. Done right, it can be self-sustaining and profitable for media companies. Leading publishers will discuss their strategies for building a successful video brand on top of a great writing and reporting operation.

[Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.]

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Matt Danzico

NBC News

Micah Gelman

The Washington Post

Anna Jimenez

Hearst Digital Media

Croi McNamara

Conde Nast Entertainment

Details

Primary Entry:
Music Badge
Platinum Badge
Film Badge
Interactive Badge
Format:

Panel

Type:

Session

Track:

News & Journalism

Level:

Advanced