Cristin Liberatore

Cristin Liberatore is a dynamic leader with over 14 years at IQVIA, currently serving as the Senior Director of Commercial Strategy for Pharma. She drives the development and execution of go-to-market strategies for digital offerings, focusing on the Pharma segment. Cristin collaborates with senior leaders across Sales, Marketing, Product Management, and Technology to ensure strategic alignment and deliver precision messaging. She plays a crucial role in supporting the sales team during high-stakes strategic meetings, co-developing impactful presentations, and providing deep insights into brand dynamics and trends.