Thomas Denari

Tom Denari is the President & CEO of Young & Laramore, a national advertising agency based in Indianapolis.
Continually questioning the conventional wisdom of traditional communications practices, Tom studies how non-rational influences affect consumers’ buying decisions. His writing on consumer behavior and brand strategy has been regularly featured in Advertising Age, Forbes and CampaignUS.
During his 35-year career, Tom has led the brand strategy development for a wide variety of consumer brands, including: Brizo, Angie's List, Goodwill, Stanley Steemer, Bit-O-Honey and Steak n Shake restaurants, to name a few.