Jennifer Ayoroa

Jen brings a wealth of marketing experience from Fortune 500 companies, including Marriott International and Amtrak. As Vice President of Marketing, Partnerships, at FNBO, she excels in loyalty, acquisition, and retention strategies, blending creative and analytical skills. Jen has unique insights into Co-Brand Card products, having worked on both the partner and bank sides. She has spearheaded numerous omni-channel campaigns, such as launching the Amex Brilliant and Small Business Cards at Marriott and the Amtrak Preferred and No Fee Cards. Jen's expertise lies in crafting creative strategies driven by robust analytics to achieve successful marketing results. Jen lives in Maryland with her husband and two pandemic-adopted cats.