Sam Spencer

Marketing Director

Atlantic Records UK

An experienced major label music executive with a passion for popular culture. He is responsible for strategizing and executing dynamic, digitally-focused marketing campaigns for the likes of Charli XCX (Brat & Crash) and Fred Again (USB volume 1 & 10 days), as well as playing a key role in Barbie mania by marketing the massively successful soundtrack.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Sam Spencer

Brand Heat: How Brands Build and Maintain Momentum

Date TBA

Events featuring Sam Spencer

Brand Heat: How Brands Build and Maintain Momentum

Date TBA