Presented by Sounds Profitable
Why Brands Are (Finally) Catching Up to Comedy Podcasts
Comedy podcasts were once seen as too risky for mainstream brands. Now, they’re among the most powerful ad platforms. What changed? This fast-paced session breaks down why brands are embracing comedy podcasts and how shows like Your Mom’s House and Bad Friends turn chaos into cash. With real ad-read examples, eye-opening data, and humor, we’ll show why comedy audiences convert better, why “brand-safe” is outdated, and why a Bert Kreischer manscaping ad outperforms a polished scripted read—proving comedy is the gold standard in podcast advertising.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Alan Abdine
YMH Studios