The University of Texas relaunched the Longhorn Network, leveraging the latest technology to deliver live and on-demand content and fuel fan engagement. Join industry experts as they discuss the future of sports content delivery, and how innovation is shaping the fan experience. Explore the strategies behind creating compelling content that resonates with today's viewers, and reaching new audiences and expanding the Longhorn Nation. Building a thriving online community and fostering deeper connections with fans. Finally, we’ll discuss utilizing technology to personalize the fan experience and drive interaction.