Presented by Eventbase
Designing Personalized Digital Experiences for Large Events
Technology is supercharging events. Event organizers are now able to design and deliver highly personalized experiences that drive attendee engagement and enhance the value generated from gathering in-person.
In this session, you will see how some of the biggest brands in the world approach event experience design and leverage technology to create immersive attendee journeys. You will learn how massive conferences like Workday Rising, Salesforce Dreamforce and Adobe MAX, personalize digital experiences before, during and after their events to maximize impact.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
Erica Barham
George P. Johnson Experience Marketing
Tess Lara
Workday
Chris Morse
Workday
Jeff Sinclair
Eventbase