When was the last time you really took stock of your owned/internal channels to help promote your podcast? From your website and social media pages to your company's Slack channels and email newsletter, learn how to leverage every type of owned/internal channel—print, digital, in-person, and beyond—to capture the attention of your target audience. You'll learn ways to consider your goals and success metrics, as well as how to track those metrics. Consider this your "owned/internal media audit," as you'll walk away with more than 50 ideas (taken from Ivy League podcasts to NPR station productions) for how to immediately optimize and activate your various channels to grow your show.