It's a new age of entrepreneurship for early-stage brand Founders. There are better systems, know-how and access to start-up capital than there has ever been. At the same time, it’s never been harder to build an uncompromising & enduring DTC brand that can stand the test of time. There are only a handful of brands who have captured the attention of their consumers for 10+ years and pulled this off. We’ll dive into the journey of building Chubbies with co-founder & current CEO Rainer Castillo to touch on the journey and how he’d advise young founders to build their brands today.