A couple of decades ago, the companies producing our sneakers and sweatshirts weren’t obliged to consider the environmental and social impacts of the products they made. Today, the consequences – pollution and dwindling planetary resources – are clear. It’s time for honest data to help shoppers buy ‘better-for-the-planet’ products. New marketing rules requiring sustainability evidence are coming; what does this mean for brands and consumers? How will Digital Product Passports help brands connect more honestly and deeply with shoppers?

Join us to peek into the future of data-driven marketing.