China to the World: The Sounds of Tomorrow

Mar 10, 2025

11:30am – 12:30pm CT

As one of the world’s fastest-growing music markets, China has seen an increasing number of its artists and musical works gain international presence. What position does Chinese pop music hold in the global market? How can Eastern and Western cultural elements be fused in songwriting to resonate with audiences from diverse cultural backgrounds? In this panel, artists and industry professionals representing varied cultural perspectives will address these topics, giving their cutting-edge insights and unique viewpoints.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Stefanie Henning

Stefanie Henning

Berklee College of Music

photo of Brittany Li
photo of Tia Ray

Tia Ray

Tencent Music Entertainment

photo of Mike Van

Mike Van

Billboard

Primary Access
Interactive Badge
Music Badge
Platinum Badge
Secondary Access
Film & TV Badge
About
Format: Panel
Type: Session
Level: Beginner