#Automotive

From Foresight to Impact in Automotive

Mar 11, 2025

11:30am – 12:30pm CT

Join us for an engaging session by the BMW Group Technology Office USA, where we will explore the intersection of outside-in sensing, foresight, and an explorative mindset. Discover how outside-in thinking can drive innovation by anticipating future trends and customer needs. Daniel Grein, who leads Foresight in the U.S., will share insights and examples that emphasize the importance of a forward-thinking mindset in today’s rapidly evolving landscape. Whether you're an industry professional or a creative thinker, this session offers inspiring insights and behind-the-scenes perspectives.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Daniel Grein

Daniel Grein

BMW Group Technology Office USA

Primary Access
Interactive Badge
Platinum Badge
Secondary Access
Film & TV Badge
Music Badge