The New York Liberty just won their first WNBA championship, culminating in a nail-biting game at Barclays Center. Behind this iconic team and the Brooklyn Nets, is a team of marketers at BSE Global. The same month, Influential, the world’s largest influencer marketing company, scored an equally big win with their half-billion dollar sale to Publicis, seen as the coming-of-age moment for influencer marketing.
Find out how BSE’s Darolyn Pierce and Influential Co-Founder Chris Detert are proving the lift their work generates using the industry standard for creative effectiveness, Swayable.