The Paris 2024 Opening Ceremony marked a historic turning point: a spectacle held outside a stadium, where the city itself became the stage for an immersive, unprecedented experience. A logistical, security, narrative, and technological tour de force that redefined how we experience a mega event.
What innovations can we expect in the coming years for future global events? How will emerging technologies, immersive storytelling, and shifting audience expectations reshape tomorrow's spectacles?