Wanderlust Wine Co. proudly presents an exclusive SXSW experience, powered by Veloce Network & Optik Studios, in partnership with Rivian and other top brands. On March 15, 2025, experience the Rivian R1T, a luxury supercar showcase, premium wines, and immersive brand activations. Enjoy select drinks from our Happy Hour sponsor, Helium Mobile, along with exciting pop-ups and surprises from our sponsors. Badge priority access.