Presented by WIRED

Innovation in Sustainable Fashion

Mar 8, 2025

2:00pm – 3:00pm CT

Hosted by Kate Hardcastle aka 'The Consumer Whisperer'. Hear from two leading sustainability founders as they share their perspectives and groundbreaking approaches to sustainability within the fashion realm.

Samata Pattinson will share how innovation, cultural narratives and local craftsmanship, can reshape industry standards and consumer expectations.

Brooke Roberts-Islam will share how emerging tech and AI, coupled with new materials are changing the fashion landscape globally.

This session offers a new narrative for fashion that aligns with our planet's needs.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

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Format: Special Event