credit:  Yutaka Akiyama

VivaOla

VivaOla is the stories of lived lives in Tokyo city. Singing with the same coldness and vulnerability, his music invites but leaves everything at the door. Matching his inimitable tenor voice with modern R&B sensibilities, VivaOla’s music stands alone among his contemporaries.

His music reflects a deep knowledge of music and a multi-cultural identity. Born in Korea and raised in Tokyo, he began making music in high school before attending Berklee College of Music. Drawing from his experience there, he also works as a producer, crafting songs for artists like The Third J SOUL BROTHERS from EXILE TRIBE, a popular pop group in Japan and beyond.

VivaOla’s songs are critically-acclaimed, including collaborations with K-R&B talent Jimmy Brown, Grammy-nominated producer starRo or J-R&B star Crystal Kay. He has gained international recognition with performances at SXSW and Music Matters, and was selected in Rolling Stone’s “Future of Music” list.

VivaOla’s recent album, “APORIE VIVANT”, is a meditation on contradictions, struggles and regrets. The album heavily draws from Trap Soul influences, paired with tonally expansive vocals to paint a tableau of one such life in Tokyo.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring VivaOla

Mar 11, 2025
10:10pm — 10:50pm
Presented by
Inspired by Tokyo X CEIPA MUSIC WAY PROJECT
Mar 13, 2025
9:00pm — 9:40pm
About
From:
Tokyo, Japan
Genre:
Subgenre:
Professional Connections
VivaOla is seeking the following:
  • Label
  • Brand Partnership
  • Gear Endorsement
  • Distribution - US
  • Distribution - UK/Europe
  • Other Artists to Tour With
  • Booking Agent - US
  • Booking Agent - UK/Europe
  • Booking Agent - Worldwide
  • PR/Publicity Agency
  • Producer/Studio Engineer
  • Sync/Music Supervisors
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