Designing Brand Experiences with Customers at the Core

Mar 11, 2024

10:00am – 11:00am CT

Consumers have increasingly high demands and expectations of brands they engage with – 71% of consumers expect companies to deliver personalized interactions, and 76% get frustrated when companies don’t deliver personalized experiences. Every interaction and touchpoint matters. The experience a company builds and delivers is a deciding factor in whether a customer positively promotes you (or not) and chooses to come back again (or not). Hear from brands who lead with intention, design experiences for every customer’s unique needs and create a CX design that gets noticed for the right reasons.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Tj Abrams
Tj Abrams

Hyatt Hotels And Resorts

photo of Amy Farley
Amy Farley

Fast Company

photo of Sonya Gafsi Oblisk
Sonya Gafsi Oblisk

Whole Foods Market

photo of Ranjan Goswami
Primary Access
Platinum Badge
Interactive Badge
Secondary Access
Music Badge
Film & TV Badge
People also favorited