Thanks, We Made It Ourselves! The Native Storytelling Wave

Mar 11, 2024

2:30pm – 3:30pm CT

White saviorism is out and Native flavorism is in! The latest data shows that Native content, with Native creatives involved in front of and behind the camera, outperformed all Native-centric content led by non-Natives, with both critics and audiences. In this discussion with leading researchers and industry experts, we’ll examine how Native storytellers are changing the game and impacting ratings, policy, and community.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Soraya Giaccardi
Soraya Giaccardi

The Norman Lear Center, USC Annenberg

photo of Jessica McEver
Jessica McEver


photo of Adam Piron
Adam Piron

Sundance Institute

photo of Charlene Polite Corley
Charlene Polite Corley

Nielsen Company

Primary Access
Platinum Badge
Interactive Badge
Film & TV Badge
Secondary Access
Music Badge