Can Working Cross-Genre Solve Music Business Mysteries?

Mar 14, 2024

10:00am – 11:00am CT

What insights could an executive, bridging the worlds of hip-hop and electronic music, bring to the table? How about someone juggling the realms of Latin and country, or pop and rock? In the evolving music industry, thinking outside the box is vital. Let's dive into the creative & business practices of various genres, where we'll discover both stark contrasts and striking similarities. Will these label and mgmt executives unravel any "mysteries" to help one another? Together, we'll explore how genres can learn from one another and embrace fresh perspectives and innovative ideas.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Nikki Boon
Nikki Boon

Neon Coast

photo of Dani Chavez
Dani Chavez

FM Group / YMU

photo of Moody Jones
photo of Max Weinberg
Max Weinberg

Interscope Geffen A&M

Primary Access
Music Badge
Platinum Badge
Interactive Badge
Secondary Access
Film & TV Badge