Please Help, My Artist is Lost in a Sea of Content!

Date TBA

Having a great song doesn't mean you know how to navigate all the different content types in an online world. How can you make sense of music videos, short-form content and more to keep fans engaged, grow your audience, and hopefully cut through the noise? Hear from artists, managers and labels who are creating a variety of successful content strategies in support of their music, along with experts from YouTube to help you develop your best impact moments.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Brandon Becker

Brandon Becker

Beggars Group

photo of Alexandra Kay
photo of David Krinsky

David Krinsky

YouTube Music

photo of Amy Lombardi
Primary Access
Music Badge
Platinum Badge
Interactive Badge
Secondary Access
Film & TV Badge
About
Format: Panel
Type: Session
Track: Music Careers
Level: Beginner