credit: Abdelrahman Gabr

The Ayoub Sisters

Mar 16, 2024

2:00pm – 2:40pm CT

International Day Stage

Scottish/Egyptian instrumentalists & composers, The Ayoub Sisters rose to stardom after their debut album premiered at No.1 in the Official Classical Charts. The sisters are recognised internationally for their chemistry on stage, as well as their ability to unite different genres and cultures together through their unique compositional style.

Recipients of the Arab Women of the Year award, The Ayoub Sisters new album Arabesque – a celebration of music from the Arab World, shot to No.1 in the iTunes Chart.

They have performed across the UK, Europe & Middle East with highlights including; the Royal Albert Hall, The Cairo Opera House and Dubai Opera.

The sisters are no strangers to radio or television. Having made their TV debut performing live at the 2017 BAFTAs; they later went on to perform at the "Last Night of the Proms", live on BBC 1 at Proms in the Park Glasgow. They have also appeared on the BBC Big Sing, BBC Songs of Praise and have performed live on BBC Radio 3, Classic FM and Scala Radio.

With an international YouTube following of over 100,000 subscribers, The Ayoub Sisters are fast becoming the sound of a truly exciting new generation of classical/crossover artists

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Access
Music Badge
Platinum Badge
Interactive Badge
Film & TV Badge
London, United Kingdom, England
Middle Eastern
People also favorited