credit: Siria Ferrer

Otto Aday

Agnostic of eras and genres, London-based singer, songwriter, multi-instrumentalist, and producer Otto Aday’s music could be uncorked in any decade and still resonate. Sailing across an ocean of experience, waves of emotion and memories have molded a signature sound for him. It’s anchored in alternative spirit, yet buoyed by blissfully nostalgic melodies, British rock ‘n’ roll energy, and cinematic scope spiked with a bit of sixties psychedelia. After building buzz independently, Otto attracted international icon Dave Stewart, whose short list of accolades include being an inductee of the Rock and Roll Hall of Fame®, four Ivor Novello Awards, four Brit Awards and GRAMMY® Awards — to name a few. With Stewart in his corner, Otto enraptures and fascinates all at once on his 2023 full-length debut album, Persona.

“Each song on the album is about a moment or a person that left an impression on my life,” he affirms. “These songs are the breadcrumbs of these moments that I’m leaving behind.”
Supporting and sharing the stage with industry icons like Sir Tom Jones, James Bay, The Kooks & Jake Bugg. His live set mirrors his fantastically larger than life & cinematic sound.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring Otto Aday

Mar 13, 2024
8:50pm — 9:20pm
Presented by
Mar 14, 2024
12:20pm — 12:50pm
Presented by
SXSW DAY PARTY: Planetary Group
Ferndale, United Kingdom, Wales
Indie Pop
Professional Connections
Otto Aday is seeking the following:
  • Label
  • Management
  • Gear Endorsement
  • Other Artists to Tour With
  • Booking Agent - US
  • Booking Agent - UK/Europe
  • Booking Agent - Worldwide
  • Publishing
  • Sync/Music Supervisors