Presented by Real Chemistry

Gaming and Healthcare: Unusual Bedfellows

Recording: Gaming and Healthcare: Unusual Bedfellows, Mar 12, 2023

This session will cover the emerging need for healthcare brands to be represented in the gaming space, such as why the patient-first approach is critical, what patients expect to see, and how we meaningfully engage them with brands. Panelists will discuss the unmet needs of patients and why gaming will be an inextricable way to connect with millions of patient audiences.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of April Rivas
April Rivas

Reata Pharmaceuticals, Inc.

photo of Devon Taylor
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