Presented by Infinite Reality

How Trust Impacts Fandom

Mar 14, 2023

4:00pm – 5:00pm CT

Recording: How Trust Impacts Fandom, Mar 14, 2023

The immersive fan experience isn’t just a hype-cycle XR, VR, the Metaverse. It’s how sports, media and entertainment companies are connecting with their audiences in ways we never imagined. How does trust and authenticity impact the connection to consumers in an immersive fan experience? We will discuss how trust impacts the new realm of immersive fan experience. How will trust and these new forms of connecting with consumers around sports, entertainment, music, and gaming impact your industry, your business and your connection to consumers now and in the future?

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Shannon Pruitt
Shannon Pruitt

Stagwell Brand Performance Network

photo of Kevin Shapiro
photo of Helix Wolfson
Helix Wolfson

Infinite Reality

photo of Tiffany Xingyu WANG
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This event is currently available on demand.
Video On Demand for this event began on Wednesday, March 15th 2023 at 4:00pm CT.

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