The future of entertainment is changing.
Fans and brands don't want to passively consume content or runs ads like they have in the past. Today's top-down streaming models are under fire, as consumers push to be involved in new stories at the point of creation forwards.
This session will examine how a bottom-up approach that includes decentralized, crowd-based storytelling can create passionate, loyal fandoms and aid creators in extending an idea into NFTs, video, gaming, merch, metaverse and more. IP tracking across wallets is replacing mailed checks and traditional royalty structures, utility fan collectible NFTs are replacing traditional investments and stories are moving from 2D to 3D!