Design Your Alter Ego: Who Do You Need to Be?

Mar 13, 2023

2:30pm – 4:30pm CT

Advance sign-up is required. Online sign up is now open on the SXSW Schedule for Workshops. You will only be able to RSVP for one of these formats in the given time slot. On each event page, select an available time slot to RSVP and it will be added to your personal schedule. There are a limited number of spots available per session, so RSVP today!

Beyoncé used Sasha Fierce to own her sexuality. Bruno Mars used 70s-era Ricky Regal to win Grammys and partner with Lacoste. Whatever you need—confidence, courage, focus, calm—there’s someone inside you who has it.

Many people, from juniors to executives, suffer from imposter syndrome or struggle to leverage their capabilities and share their knowledge. Simple, easy strategies like alter egos and future personas empower people to step into their potential, leverage their unique perspective to create value and impact, and become the influential leader they aspire to be. Who do you need to be to get what you want? Let’s explore that persona.

People who actively engage with their alter egos report more mindfulness, confidence, self-awareness, delight, and a feeling of being more whole.


Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Anne Gorgy
Anne Gorgy

The XI Studio

photo of Meg Niman
Meg Niman

The Persona Project

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