This panel will focus on the emergence of performers who do their jobs in real time - inside of VR - as an avatar. TMF Jonny is a streaming celebrity, performer and musician creates hours of content every day in his anime wolf “boi” persona, part of a larger phenomenon of virtual celebrities, most popular in Asia. Samantha Gorman is the founding Artistic Director of Tender Claws, a game, art and tech studio which created The Under Presents, a VR and Immersive Theater hybrid with a live, remote cast. A video game company has created a co-op game driven by a live performer who plays the villian. Broadway shows will soon be able to sell the virtual best seats in the house for a fraction of the price. The implications for art, business and society are profound.