Approach to Music & Navigating Brand Relationships
Music is a powerful influencer and one that businesses and creatives can use to communicate clear messaging. Finding the right piece of music is imperative and can help to elevate a brand.
This session will highlight the various views of our industry expert panelists and touch on how each of them approach finding the perfect piece of music for their projects. The panelists will discuss how their processes & strategies differ from the concepting stage through to execution.
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.