Culture, Legacy & Cannabis: Roadmap To Coexistence

Mar 10, 2023

11:30am – 12:30pm CT

Recording: Culture, Legacy & Cannabis: Roadmap To Coexistence, Mar 10, 2023

Cannabis Culture - music, television, social media, fashion, crypto, art, or simply the vibrant aromas in the street, is alive and thriving! The backbone of this explosion is the legacy market brands and operators that have dominated nationwide skirting cannabis prohibition for over 80 years. This has created two opposing camps: Legacy and Legal.

We will discuss the need to seriously integrate the two or face the perpetuation of a dual market. The mission of this panel is to showcase why there needs to be a deliberate effort for collaboration, communication, and mutual respect between the two parties. What legal cannabis stakeholders need to understand is that cannabis and its success in the legacy market is nothing without the culture and the people behind it.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Vladimir Bautista
Vladimir Bautista

Happy Munkey

photo of Dasheeda Dawson
Dasheeda Dawson

Cannabis NYC

photo of Al Harrington
Al Harrington

Viola Brands

photo of M-1 Mutulu Olugbala
Primary Access
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