Climate doom is going viral. And one cause for this is by 2050 global greenhouse gas emissions are projected to increase by 50%, which will cause higher temperatures, more natural disasters and a lot more uninhabitable situations. It is now more than ever that we need to shift our focus away from climate doom and into climate optimism. If more people feel lost and helpless when it comes to the climate crisis, then the longer it will take to come together and create action. One way we can provide more positivity and inspiration is showcasing ethical climate storytelling and slow media. That is why we are bringing you these four climate advocates, storytellers and activists to bring a unique perspective to what ethical climate storytelling is & how it'll help create real change.