Keynote: Margo Price
Margo Price has something to say but nothing to prove. In just three remarkable solo albums, the singer and songwriter has cemented herself as a force in American music and a generational talent. A deserving critical darling, she has never shied away from the sounds that move her, the pain that’s shaped her, or the topics that tick her off, like music industry double standards, the gender wage gap, or the plight of the American farmer (in 2021, she even joined the board of Farm Aid). While the last few years have seen remarkable moments of acclaim – a Best New Artist Grammy nomination, Americana Music Honors, a Saturday Night Live performance, and just about every outlet and critics’ year-end Best Of list – Price is still hungry. On her fourth full-length Strays, a clear-eyed mission statement delivered in blistering rock and roll, she’s taking on substance abuse, self-image, abortion rights, and orgasms. Musically extravagant but lyrically laser focused, the 10-song record tears into a broken world desperate for remedy. And who better to tell it? Price has been to the mountain and back, but finds herself, at long last, free. Feral. Stray.
Moving from the sparse folk of her 2016 debut, Midwest Farmer’s Daughter, into the rollicking roots of All American Made the following year, and into classic rock with 2020’s That’s How Rumors Get Started, Margo Price has established herself as a sonic explorer of the finest ilk. Louder, lusher and more layered, Strays dives deeper into rock and roll, psychedelic country, rhythm & blues, and even bright shiny pop, traversing new sounds and influences more confidently than ever before. Produced by Jonathan Wilson (Angel Olsen, Dawes, Father John Misty), with special appearances from Lucius, Mike Campbell and Sharon Van Etten, Margo Price and her longtime band recorded Strays during a blissful week in California’s Topanga Canyon. “It was the best studio experience I'd ever had in my life,” she says. “I feel more mature in the way that I write now. I’m on more than just a search for large crowds and accolades. I’m trying to find what my soul needs.”
Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.
This live event has ended
This online event has ended
This event is currently available on demand.
Video On Demand for this event began on Saturday, March 18th 2023 at 1:00pm CT.