Surfing’s Swell of Success and the Business Behind It

Mar 11, 2023

11:30am – 12:30pm CT

Over the last two seasons, the WSL has undertaken dramatic format changes - instituting a mid-season relegation line and a one-day, winner-take-all Finals event - which have delivered elevated audiences, driven partnerships, and distribution and created tense and challenging moments for its surfers. The WSL docu-series Make or Break has been on-site and around the globe to capture it all. This panel will take you behind-the-scenes into the business of this breakthrough sport.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

photo of Jadson Andre
Jadson Andre

World Surf League

photo of Erik Logan
Erik Logan

World Surf League

photo of Paul Martin
Paul Martin

Box To Box Films

photo of Jessi Miley-Dyer
Jessi Miley-Dyer

World Surf League

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