Presented by EVEN

The Future Is Direct

Mar 18, 2023

4:00pm – 5:00pm CT

A fireside chat about the DTC shift in technology, content, and consumerism.

A discussion on how major brands have leveraged their DTC strategy, built and served those communities while the music industry continues to operate through third-party entities.

More information at

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Access
Music Badge
Platinum Badge
Interactive Badge
Film & TV Badge