Presented by Island Wave

Blvk H3ro

Mar 18, 2023

12:30am – 1:00am CT

Flamingo Cantina

This performance is part of the showcase that starts on Friday, March 17at Flamingo Cantina

BLVK H3RO (pronounced Black Hero) is one of Jamaica’s most exciting and original young artists, but he’s far from new to the scene. Over the past half-decade, he’s built an impeccable track record and fervent following with his uplifting and ambitious modern reggae sound, while collaborating with the likes of Bunny Wailer, UB40, Equiknoxx and Skillibeng. Jamaica’s Prime Minister, Andrew Holness, has even sung his praises, commending his song “It Nuh Easy” for its positive influence on Jamaican youth. The Grammys too have recognized his talent, with his appearance on Rocky Dawuni’s “Neva Bow Down” nominated for Best Global Music Performance at the 2023 edition of the world’s most prestigious music awards show.
Even if you haven’t heard his music, you may have seen BLVK H3RO in ad campaigns for Carhartt, Clarks, Karl Kani, Levi’s and The Elder Statesman, among other celebrated fashion brands. With his roots firmly planted in Jamaica’s rich musical soil, he’s ready to take his innovative sound and invigorating message to the world with his latest album, Man On a Mission, coming this year on Delicious Vinyl Island.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Primary Access
Music Badge
Platinum Badge
Secondary Access
Music Festival Wristband
Artist Wristband
Interactive Badge
Film & TV Badge
Kingston, JAMAICA
Dub / Dancehall