Presented by SXSW DAY PARTY - C4 Smart Energy
Bellah
Bellah is an artist who’s being frank about finding herself thrust into adult life, an experience to which so many of us will relate. But in a world where so much of what we share with others is meticulously curated, she’s getting real about life’s ups, and its downs. “For me, the tone of the project is not always positive, because in my experience of being an adult I have very beautiful moments, but I also have not-so-beautiful ones. I wanted to accurately reflect that.”
Bellah has officially been pinned as a “one to watch,” by the likes of British Vogue, BBC Radio 1Xtra and Capital Xtra amongst other platforms, with publications such as The Fader, Complex and GRM Daily also showing support. The artist has also graced worldwide stages performing at 2021’s MOBO awards ceremony and garnering a nomination for “Best R&B/Soul Act,” as well as debuting single “Evil Eye” on the renowned COLORS platform, the video which has hit 1 million+ views. This comes alongside a collective 10 million+ streams across platforms and Spotify plays in over 20 countries.
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