End of the World, the new album out March 31 from acclaimed Austin songwriting duo Wild Child (Kelsey Wilson and Alexander Beggins) wasn’t supposed to happen. In 2018, Wilson joined the singer-songwriter super group Glorietta, and debuted her critically acclaimed genre-bending, Motown-influenced solo project Sir Woman. Meanwhile, Beggins unveiled his musical alter-ego, CoCo Zandi, with the release of his first solo album, As Simple as a Dream. Then in 2019, after more than a decade of non-stop touring, the indie band, which was unexpectedly conceived in the back seat of someone else's tour van, stopped booking or playing shows altogether.

Exploring different sonic directions, Wilson and Beggins didn't know if they would ever make another Wild Child record, until, well, what felt like the "end of the world" hit Austin, and brought them back together. The Wild Child family is also excited to announce the birth of Reba’s Ranch Records, a long-time vision of creating their own record label imprint to highlight some of the amazing music coming out of Austin, TX.