zzzahara

Plenty of people come to Los Angeles looking to make their California dreams a reality. But zzzahara has always been here, turning reality into a dream. Born and raised in Highland Park, where they still reside, zzzahara (the solo moniker of ex-Eyedress/Simps guitarist Zahara Jaime) has witnessed both gang-blighted and gentrified L.A. along the same geographical blocks. Like the transforming city itself, zzzahara has undergone massive personal changes, their characteristic stoicism giving way to a newfound sense of purpose. Liminal Spaces, their debut LP from Lex Records, explores a life hanging in the balance between memory and possibility over frenetic Johnny Marr-esque guitar jangle.

Evolving stylistically, maturing emotionally, and yet still attached to a past scorched by trauma and old flames, zzzahara brings pop sensibility and hi-fi quality to Liminal Spaces that makes their work appealing to anyone and everyone: young and old; straight and queer; introverts and extroverts; the hardened L.A. locals and the daydreaming transplants.

Programming descriptions are generated by participants and do not necessarily reflect the opinions of SXSW.

Events featuring zzzahara

Mar 17, 2023
9:40pm — 10:15pm
Presented by
DRUNKLUCK Records
Mar 18, 2023
10:45pm — 11:15pm
Presented by
Anniversary Group + No Gold